Black Candles

Shoppers searched for this 820K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $558K a year.

Searches, last 12 months

820K

Growth, 90 days vs prior 90

+0.1%

Conversion, latest week

5.2%

Market size, estimated

$558Ka year

Peak month

October2.7× the quietest month

Top search term

black candles360K searches a year

Listings sell for $13.09 on average, from $6.02 to $30.45. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At $13.09 that is $7K to $10K a year per listing.

Average price

$13.09under the $15 to $100 sweet spot

Price range

$6.02–$30.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

1.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #97 within Candles. It carries 4,326 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#97in Candles

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

4,326per listing

Listings tracked

42

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months