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Black Blanket Queen Size

Fail

The average product has 21,745 reviews to catch up to, so Black Blanket Queen Size is a Fail.

Flapen Score
39
39 / 100
Ranks 9,284 of 11,240 Home & Kitchen niches · −10 vs the category median of 49
Market size
$64K/yr83K searches / yr
90-day growth
-6.6%search demand this quarter
Competition
59%top-5 click share · 10 brands · 12 sellers

Flapen Score

Black Blanket Queen Size against its category

The dotted line is the Home & Kitchen average. Past it, Black Blanket Queen Size is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Blanket Queen Size market on Amazon at a glance

Shoppers on Amazon United States searched for Black Blanket Queen Size 83K times last year and spent an estimated $64K. The top 5 brands take 92% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-6.6%
Conversion, latest week
3.1%
Market size, estimated
$64Ka year
Peak month
December1.5× the quietest month
Top search term
black blanket queen33K searches a year

02 · Price

A sale here is worth $24.44.

Listings sell for $24.44 on average, from $9.43 to $37.39. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $24.44 that is $0 to $2K a year per listing.

Average price
$24.44inside the $15 to $100 sweet spot
Price range
$9.43–$37.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #39 within Bed Blankets. It carries 21,745 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#39in Bed Blankets
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
21,745per listing
Listings tracked
24

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
39 months

Products

Top Black Blanket Queen Size products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

12

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

6%

  • Brand 131%
  • Brand 220%
  • Brand 320%
  • Brand 415%
  • Brand 57%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Black Blanket Queen Size search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Black Blanket Queen Size search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black blanket queen33K/yr
  • black queen blanket17K/yr
  • black blanket queen size7K/yr
  • black queen size blanket7K/yr
  • black bed blanket6K/yr
  • queen size black blanket4K/yr
  • queen black blanket4K/yr
  • black blanket for bed4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Blanket Queen Size

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
16%of negative reviews mention “Thickness”
1.6%of orders come back
“Not as thick as I had expected it to be”
A buyer, on “Thickness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Black Blanket Queen Size questions

Answered from the same tracked data.