Black Beach Towel
PassBlack Beach Towel scores 65 out of 100, a Pass. Shoppers spend an estimated $74K a year here, search demand grew +84.9% this quarter, and an estimated 2.2% of orders come back.
- Flapen Score
- 65 / 100Top 3% of 11,240 Home & Kitchen niches · +16 vs the category median of 4965
- Market size
- $74K/yr75K searches / yr
- 90-day growth
- +84.9%search demand this quarter
- Competition
- 42%top-5 click share · 31 brands · 34 sellers
Flapen Score
Black Beach Towel against its category
The dotted line is the Home & Kitchen average. Past it, Black Beach Towel is stronger. Inside it, weaker.
Market
The Black Beach Towel market on Amazon at a glance
Shoppers on Amazon United States searched for Black Beach Towel 75K times last year and spent an estimated $74K. The top 5 brands take 48% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +84.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- +84.9%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $74Ka year
- Peak month
- June5.5× the quietest month
- Top search term
- black beach towel39K searches a year
02 · Price
A sale here is worth $23.37.
Listings sell for $23.37 on average, from $8.04 to $47.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.37 that is $0 to $2K a year per listing.
- Average price
- $23.37inside the $15 to $100 sweet spot
- Price range
- $8.04–$47.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #136 within Towels. It carries 5,228 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 11.5%
- Average rank
- #136in Towels
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 5,228per listing
- Listings tracked
- 37
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Black Beach Towel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WILFA Extra Large Beach Towel - Oversized Mircofiber Beach Towel 40 x 70 XL Striped Lightweight Pool Towel Big Cabana Swim Travel Towel for Adults Mens Women Black
- Price
- $15.86
- Rating
- 4.2/5
- Reviews
- 625
- Age
- 2y ago

GLAMBURG 100% Cotton 2 Pack Oversized Bath Towel Set 28x55 Inches Ultra Soft Highly Absorbant Compact Quickdry & Lightweight Large Bath Towels Ideal for Gym Travel Camp Pool - Black
- Price
- $13.57
- Rating
- 4.1/5
- Reviews
- 9,584
- Age
- 3y ago

cabanana Large Oversized Beach Towel - 35 x 70 Inch Cotton Pool Towel Black Striped Soft Cabana Swim Towel
- Price
- $22.87
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 1y ago

REDKISS Pack of 1 Jumbo Bath Sheet 40 x 80 Inches Microfiber Oversized Bath Towel for Bathroom Extra Large & Lightweight Quick-Dry Super Soft & Highly Absorbent Perfect to Wrap Yourself In Black
- Price
- $21.91
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 8mo ago

Heavy Weight Jumbo Size Dobby Hem Velour Beach Towel (Black)
- Price
- $29.25
- Rating
- 4.6/5
- Reviews
- 781
- Age
- 9y ago
Trending
estimated 90-day click momentum
CLOWOOD Cotton Oversized Beach Towel - Large 35 x 70 in Striped Pool Towel Soft Velour Big Cabana Swimming Towel (Black)
- Price
- $23.78
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 4mo ago

Salt Earth Cotton Striped Beach Cabana Towel 6 Pack - 30x60 Quick Dry Towels Pool Essentials Travel Gym & Bathroom Towels Oversized Beach Vacation EssentialsSteel Grey
- Price
- $47.27
- Rating
- 3.7/5
- Reviews
- 137
- Age
- 5mo ago

GUWESHIJ Lightweight Thin Microfiber Quick Dry Beach Towel
- Price
- $10.55
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 7mo ago

REDKISS Pack of 1 Jumbo Bath Sheet 40 x 80 Inches Microfiber Oversized Bath Towel for Bathroom Extra Large & Lightweight Quick-Dry Super Soft & Highly Absorbent Perfect to Wrap Yourself In Black
- Price
- $21.91
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 8mo ago

Touchat 4 Pack Beach Towels Oversized 30 x 60 Microfiber Pool Swim Bath Camping Travel Cabana Stripe Quick-Dry Super Absorbent Lightweight Sand Free Towel for Adults Multi-FunctionalBlack
- Price
- $41.47
- Rating
- 4.4/5
- Reviews
- 816
- Age
- 5y ago
Newest
by launch date
CLOWOOD Cotton Oversized Beach Towel - Large 35 x 70 in Striped Pool Towel Soft Velour Big Cabana Swimming Towel (Black)
- Price
- $23.78
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 4mo ago

Salt Earth Cotton Striped Beach Cabana Towel 6 Pack - 30x60 Quick Dry Towels Pool Essentials Travel Gym & Bathroom Towels Oversized Beach Vacation EssentialsSteel Grey
- Price
- $47.27
- Rating
- 3.7/5
- Reviews
- 137
- Age
- 5mo ago

GUWESHIJ Lightweight Thin Microfiber Quick Dry Beach Towel
- Price
- $10.55
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 7mo ago

REDKISS Pack of 1 Jumbo Bath Sheet 40 x 80 Inches Microfiber Oversized Bath Towel for Bathroom Extra Large & Lightweight Quick-Dry Super Soft & Highly Absorbent Perfect to Wrap Yourself In Black
- Price
- $21.91
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 8mo ago

cabanana Large Oversized Beach Towel - 35 x 70 Inch Cotton Pool Towel Black Striped Soft Cabana Swim Towel
- Price
- $22.87
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
31 flat
Sellers
34
Est. top-5 brand share
48%
Top 20: 91%
Est. top-5 click share
42%
Top 20: 83%
Open market
46%
- WILFA12%
- GLAMBURG10%
- cabanana10%
- COTTON CRAFT8%
- REDKISS7%
- HOMEXCEL6%
Demand
Black Beach Towel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 5.5×
Search terms
Top Black Beach Towel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- black beach towel39K/yr
- black and white beach towel16K/yr
- black beach towels8K/yr
- beach towel black7K/yr
- black beach towels oversized5K/yr
Reviews and returns
What reviews say buyers love and hate about Black Beach Towel
We read the reviews and the return reasons for every product selling here.
“These are not as thick as I thought they would be returned”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Beach Towel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









