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Birthday Sash for Men

Fail

The top 5 products take 91% of clicks, so Birthday Sash for Men is a Fail.

Flapen Score
27
27 / 100
Ranks 10,897 of 11,240 Home & Kitchen niches · −22 vs the category median of 49
Market size
$51K/yr87K searches / yr
90-day growth
+3.9%search demand this quarter
Competition
91%top-5 click share · 6 brands · 8 sellers

Flapen Score

Birthday Sash for Men against its category

The dotted line is the Home & Kitchen average. Past it, Birthday Sash for Men is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Birthday Sash for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Birthday Sash for Men 87K times last year and spent an estimated $51K. The top 5 brands take 96% of clicks. Demand peaks in Sep. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+3.9%
Conversion, latest week
6.4%
Market size, estimated
$51Ka year
Peak month
September2.1× the quietest month
Top search term
birthday sash for men52K searches a year

02 · Price

A sale here is worth $9.05.

Listings sell for $9.05 on average, from $5.98 to $15.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $9.05 that is $2K to $5K a year per listing.

Average price
$9.05under the $15 to $100 sweet spot
Price range
$5.98–$15.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3,122 within Favors. It carries 480 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#3,122in Favors
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
480per listing
Listings tracked
7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Birthday Sash for Men products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 91% of clicks. A locked shelf that new listings rarely crack.

$0$10K$20K$30K$41K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

8

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

91%

Top 20: 100%

Open market

0%

  • Docooniver68%
  • Luwigs13%
  • Asija5%
  • NA5%
  • GLITZJOY5%
  • MAGICSHOP4U4%

Demand

Birthday Sash for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.1×

Search terms

Top Birthday Sash for Men search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • birthday sash for men52K/yr
  • birthday accessories for men13K/yr
  • birthday sash men8K/yr
  • mens birthday sash8K/yr
  • happy birthday sash for men6K/yr

Reviews and returns

What reviews say buyers love and hate about Birthday Sash for Men

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Durability”
3.7%of orders come back
“the rest just gave up on life”
A buyer, on “Durability”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Birthday Sash for Men questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data