Birthday Sash

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-3.4%

Conversion, latest week

5.7%

Market size, estimated

$1.0Ma year

Peak month

March1.5× the quietest month

Top search term

birthday sash861K searches a year

Listings sell for $9.07 on average, from $5.21 to $12.05. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $9.07 that is $36K to $45K a year per listing.

Average price

$9.07under the $15 to $100 sweet spot

Price range

$5.21–$12.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

4,000–5,000

Revenue per listing a year

$36K–$45K

Returns

3.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #147 within Favors. It carries 2,388 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#147in Favors

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

2,388per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months