Bird Decor

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $288K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-19.8%

Conversion, latest week

1.5%

Market size, estimated

$288Ka year

Peak month

January2.4× the quietest month

Top search term

bird decor168K searches a year

Listings sell for $16.92 on average, from $6.73 to $57.81. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At $16.92 that is $0 to $2K a year per listing.

Average price

$16.92inside the $15 to $100 sweet spot

Price range

$6.73–$57.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #1,939 within Collectible Figurines. It carries 484 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#1,939in Collectible Figurines

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

484per listing

Listings tracked

154

52 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

52

Successful launches

9Amazon's first-year sales bar

Average brand age

27 months