Birch Tree Decor
FailShoppers spend an estimated $10K a year here, so Birch Tree Decor is a Fail.
- Flapen Score
- 30 / 100Ranks 10,693 of 11,240 Home & Kitchen niches · −19 vs the category median of 4930
- Market size
- $10K/yr26K searches / yr
- 90-day growth
- -20.8%search demand this quarter
- Competition
- 61%top-5 click share · 8 brands · 23 sellers
Flapen Score
Birch Tree Decor against its category
The dotted line is the Home & Kitchen average. Past it, Birch Tree Decor is stronger. Inside it, weaker.
Market
The Birch Tree Decor market on Amazon at a glance
Shoppers on Amazon United States searched for Birch Tree Decor 26K times last year and spent an estimated $10K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- -20.8%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $10Ka year
- Peak month
- January4.7× the quietest month
- Top search term
- birch tree decor13K searches a year
02 · Price
A sale here is worth $84.61.
Listings sell for $84.61 on average, from $8.55 to $166.96. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $84.61 that is $0 to $8K a year per listing.
- Average price
- $84.61inside the $15 to $100 sweet spot
- Price range
- $8.55–$166.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 6.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #8,767 within Artificial Trees. It carries 1,356 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 14.8%
- Average rank
- #8,767in Artificial Trees
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 1,356per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Birch Tree Decor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
23
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
8%
- Brand 154%
- Brand 213%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 65%
- Open — no brand owns it (2 brands, 8%)
Demand
Birch Tree Decor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 4.7×
Search terms
Top Birch Tree Decor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- birch tree decor13K/yr
- artificial birch tree6K/yr
- litbloom4K/yr
- litbloom lighted birch twig tree384/yr
- lighted birch tree 4ft967/yr
- lighted birch tree 6 feet828/yr
Reviews and returns
What reviews say buyers love and hate about Birch Tree Decor
We read the reviews and the return reasons for every product selling here.
“Didnt last three months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Birch Tree Decor questions
Answered from the same tracked data.