Big Blanket

Shoppers searched for this 510K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $290K a year.

Searches, last 12 months

510K

Growth, 90 days vs prior 90

-22.8%

Conversion, latest week

1.3%

Market size, estimated

$290Ka year

Peak month

December2.6× the quietest month

Top search term

oversized king blanket150K searches a year

Listings sell for $44.83 on average, from $21.36 to $164.38. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $44.83 that is $11K to $22K a year per listing.

Average price

$44.83inside the $15 to $100 sweet spot

Price range

$21.36–$164.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$11K–$22K

Returns

3.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #111 within Bed Blankets. It carries 25,391 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#111in Bed Blankets

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

25,391per listing

Listings tracked

24

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months