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berkshire blanket

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 16Growth 21Conversion 6Competition 88Returns 58Price range 74Avg price 95Brand share 0Review moat 73Quality gap 23

Avg price

Incredible$46.19

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Price range

Good$13.53–$127.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good589.72

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.0%

90-day search growth — must beat 0% to launch

Market size

Bad$64K

$64K/yr · 295K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, berkshire blanket is a $64K/yr Amazon United States market (295K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

berkshire blanket market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$69K–$92K
units × avg price
Conversion rate
0.5%
Avg BSR
#386
Page quality
0%
Prime
98%
Sponsored
59%
Out of stock
20.9%
Avg brand age
40 months
Avg seller age
161 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

5 falling

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

27%

Top 20: 68%

Open market

0%

  • Berkshire Blanket71%
  • Franco26%
  • HOLY HOME1%
  • Lambs & Ivy1%
  • Bedtime Originals0%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.0% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Top berkshire blanket search terms

  • snoopy sheets56K/yr
  • snoopy bedding43K/yr
  • snoopy bed sheets41K/yr
  • snoopy comforter29K/yr
  • snoopy sheets queen18K/yr
  • snoopy bed set12K/yr
  • snoopy sheets twin11K/yr
  • snoopy sheets full11K/yr
  • peanuts sheets9K/yr
  • snoopy comforter set8K/yr
All search terms

Top berkshire blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$5K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about berkshire blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel18%

“It has that smooth”

Comfort-Overall11%

“very comfortable”

Quality-Overall10%

“Fun, quality bed set”

Size-Overall10%

“Fits well”

Color7%

“The colors are bright and vibrant”

Value For Money5%

“Good value for the money”

Warmth4%

“So these sheets are so warm and comfortable”

Durability3%

“durable as well”

Design-Overall3%

“The design is crisp and high quality”

Print Quality3%

“The print is super cute”

What buyers complain about

Value For Money8%

“Not a very good value for the cost”

Cushion8%

“The shams are just plain pillow cases”

Quality-Overall5%

“Expensive for quality”

Thickness5%

“Its thin”

Size-Overall5%

“does not fit confidently”

Grip5%

“They slide off”

Upholstery/Fabric Quality4%

“The fabric is very cheap”

Color3%

“I think it's more grey than blue in person”

Hard Feel3%

“Also not very soft”

Material Quality3%

“My biggest concern was the material”

Top return reasons

Size-Overall39%
Advertised Vs Actual Product14%
Material Quality12%
Color10%
Value For Money6%
Print Quality3%
Quality-Overall2%
Design-Overall2%
Shape/Style2%
Product Condition2%

Common questions

Is berkshire blanket profitable to sell on Amazon United States?
The niche generates $64K/yr across 58 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Skip it (39/100).
How competitive is the berkshire blanket niche?
5 brands and 22 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in berkshire blanket?
Top complaints mined from reviews: Value For Money, Cushion, Quality-Overall. The return rate is 2.7%.
When does demand for berkshire blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 3.1× the quietest.
What does it cost to enter the berkshire blanket niche?
Listings span $13.53–$127.73; the average listing price is $46.19 (sweet spot $15–$100). The average incumbent carries 590 reviews — the moat a new listing must climb.