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Belt Buckle Display Case

Fail

Shoppers spend an estimated $78K a year here, so Belt Buckle Display Case is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$78K/yr77K searches / yr
90-day growth
-4.9%search demand this quarter
Competition
53%top-5 click share · 13 brands · 22 sellers

Flapen Score

Belt Buckle Display Case against its category

The dotted line is the Home & Kitchen average. Past it, Belt Buckle Display Case is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Belt Buckle Display Case market on Amazon at a glance

Shoppers on Amazon United States searched for Belt Buckle Display Case 77K times last year and spent an estimated $78K. The top 5 brands take 70% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-4.9%
Conversion, latest week
2.0%
Market size, estimated
$78Ka year
Top search term
belt buckle display27K searches a year

02 · Price

A sale here is worth $51.19.

Listings sell for $51.19 on average, from $6.82 to $198.86. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $51.19 that is $0 to $5K a year per listing.

Average price
$51.19inside the $15 to $100 sweet spot
Price range
$6.82–$198.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #1,555 within Display Stands. It carries 70 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
83%
Out of stock, average day
7.5%
Average rank
#1,555in Display Stands
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
70per listing
Listings tracked
24

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Belt Buckle Display Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

22

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

23%

  • Brand 120%
  • Brand 220%
  • Brand 313%
  • Brand 410%
  • Brand 57%
  • Brand 67%

Demand

Belt Buckle Display Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KJanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Search terms

Top Belt Buckle Display Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • belt buckle display27K/yr
  • belt buckle display case22K/yr
  • belt buckle holder15K/yr
  • belt buckle case5K/yr
  • buckle display case4K/yr
  • belt buckle holder display5K/yr

Reviews and returns

What reviews say buyers love and hate about Belt Buckle Display Case

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
40%of negative reviews mention “Size-Overall”
3.6%of orders come back
“The case doesn't fit properly with its base”
A buyer, on “Size-Overall”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Belt Buckle Display Case questions

Answered from the same tracked data.