bella coffee maker
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$39.66avg listing price — sweet spot $15–$100
Price range
Incredible$21.09–$79.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$219K$219K/yr · 274K searches
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Okay3,555.88avg incumbent reviews — the moat a new listing must climb
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bella coffee maker is a $219K/yr Amazon United States market (274K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
bella coffee maker market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $198K–$238K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #45
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 65%
- Out of stock
- 0.0%
- Avg brand age
- 42 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
64
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- BELLA86%
- Elite Gourmet4%
- Mr. Coffee3%
- BLACK+DECKER3%
- Keurig2%
- Tastyle1%
Demand & seasonality
Weekly Amazon search volume, last 79 weeks — -12.6% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.9×
Top bella coffee maker search terms
- bella coffee maker153K/yr
- bella pro coffee maker18K/yr
- bella single serve coffee maker14K/yr
- portable k cup coffee maker15K/yr
- mr coffee single serve coffee maker16K/yr
- hotel coffee maker7K/yr
- bella pro series coffee maker7K/yr
- black and decker single serve coffee maker6K/yr
- portable k cup coffee maker for travel5K/yr
- one cup drip coffee maker5K/yr
Top bella coffee maker products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Oatmilk
BELLA$33.203.8★2,168 rev
bella Single Serve Coffee Maker K Cup & Coffee Ground Compatible Oatmilk
BELLA$33.733.8★1,800 rev
BELLA VersaBrew 12 cup Coffee Maker Oatmilk
BELLA$79.494.0★472 rev
BREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Surf
BELLA$34.453.8★2,168 rev
BELLA VersaBrew 2-in1 Coffee Maker K-Cup compatible Brew 3 Sizes Carafes & Single Serve Cups Dishwasher Safe Reusable Filter & Filter Holder Iced Coffee Function 60oz Tank Surf
BELLA$76.484.0★472 rev
Newest
by launch date
Keurig K-Mini Mate Single Serve K-Cup Pod Coffee Maker Brews Up to 12 oz Cup Compact Portable Coffee Machine for Small Spaces Great for Dorms & Offices Black
Keurig$52.433,482 rev
BREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Oatmilk
BELLA$33.202,168 rev
BREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Surf
BELLA$34.452,168 rev
BREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Blossom
BELLA$35.002,168 rev
BREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Plum
BELLA$34.002,168 rev
Trending
90-day click momentumBREW 12-Cup Programmable Coffee Maker with No-Drip Glass Carafe Surf
BELLA$34.453.8★
bella Dual Brew Single Serve Coffee Maker Black
BELLA$25.853.6★
BELLA VersaBrew 2-in1 Coffee Maker K-Cup compatible Brew 3 Sizes Carafes & Single Serve Cups Dishwasher Safe Reusable Filter & Filter Holder Iced Coffee Function 60oz Tank Surf
BELLA$76.484.0★
Elite Gourmet EHC113M Personal Single-Serve Compact Coffee Maker Mint
Elite Gourmet$21.094.3★
Elite Gourmet EHC111A Personal Single-Serve Compact Coffee Maker Black
Elite Gourmet$22.174.3★
What buyers say about bella coffee maker
What buyers praise and complain about, mined from review topics.What buyers love
“easy to carry”
“Fair price”
“Great Size”
“Excellent product, very satisfying”
“Color is cute”
“Compact and easy to use”
“easy to wash”
“Just what I wanted”
“Pot works OK”
“great for my space”
What buyers complain about
“Breaks easily”
“Didn't work”
“Poor quality--broke after first use”
“There was no heat”
“it started leaking”
“Cheaper is not better”
“way too large”
“Hard to clean”
“The on/off button broke”
“the coffee doesnt get hot enough”
Top return reasons
Common questions
- Is bella coffee maker profitable to sell on Amazon United States?
- The niche generates $219K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.6%. Flapen's verdict: Skip it (40/100).
- How competitive is the bella coffee maker niche?
- 6 brands and 64 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in bella coffee maker?
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 4.5%.
- When does demand for bella coffee maker peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the bella coffee maker niche?
- Listings span $21.09–$79.49; the average listing price is $39.66 (sweet spot $15–$100). The average incumbent carries 3,556 reviews — the moat a new listing must climb.