Beige Towels

Shoppers searched for this 354K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $333K a year.

Searches, last 12 months

354K

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

2.6%

Market size, estimated

$333Ka year

Peak month

April2.2× the quietest month

Top search term

beige towels51K searches a year

Listings sell for $35.82 on average, from $8.81 to $98.79. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $35.82 that is $4K to $9K a year per listing.

Average price

$35.82inside the $15 to $100 sweet spot

Price range

$8.81–$98.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

4.0%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #74 within Towels. It carries 6,035 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

9.3%

Average rank

#74in Towels

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

6,035per listing

Listings tracked

74

12 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

7Amazon's first-year sales bar

Average brand age

45 months