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Beige Comforter Set King

Fail

Buyers convert on only 1.4% of searches, so Beige Comforter Set King is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$143K/yr233K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
47%top-5 click share · 11 brands · 17 sellers

Flapen Score

Beige Comforter Set King against its category

The dotted line is the Home & Kitchen average. Past it, Beige Comforter Set King is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beige Comforter Set King market on Amazon at a glance

Shoppers on Amazon United States searched for Beige Comforter Set King 233K times last year and spent an estimated $143K. The top 5 brands take 89% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months
233K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
1.4%
Market size, estimated
$143Ka year
Peak month
January1.4× the quietest month
Top search term
cream comforter king59K searches a year

02 · Price

A sale here is worth $45.63.

Listings sell for $45.63 on average, from $28.40 to $82.76. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $45.63 that is $0 to $5K a year per listing.

Average price
$45.63inside the $15 to $100 sweet spot
Price range
$28.40–$82.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Comforters & Sets. It carries 10,474 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#52in Comforters & Sets
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
10,474per listing
Listings tracked
30

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Beige Comforter Set King products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

17

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

8%

  • Brand 159%
  • Brand 212%
  • Brand 39%
  • Brand 46%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (5 brands, 8%)

Demand

Beige Comforter Set King search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Beige Comforter Set King search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cream comforter king59K/yr
  • cream king size comforter set35K/yr
  • beige comforter king19K/yr
  • bedsure comforter king23K/yr
  • bedsure king size comforter set24K/yr
  • cream king comforter12K/yr
  • bedsure king comforter set9K/yr
  • bedsure king comforter15K/yr
  • cream king comforter set10K/yr
  • beige bedding king8K/yr

Reviews and returns

What reviews say buyers love and hate about Beige Comforter Set King

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Size-Overall”
4.0%of orders come back
“Little small”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Beige Comforter Set King questions

Answered from the same tracked data.