Beige Candles

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

-4.1%

Conversion, latest week

3.5%

Market size, estimated

$21Ka year

Peak month

November2.6× the quietest month

Top search term

beige candle7K searches a year

Listings sell for $18.89 on average, from $6.55 to $47.47. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.89 that is $0 to $2K a year per listing.

Average price

$18.89inside the $15 to $100 sweet spot

Price range

$6.55–$47.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.7%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #146 within Candles. It carries 504 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

98%

Out of stock, average day

6.5%

Average rank

#146in Candles

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

504per listing

Listings tracked

40

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months