Beeswax Taper Candles

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -39.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $221K a year.

Searches, last 12 months

200K

Growth, 90 days vs prior 90

-39.2%

Conversion, latest week

6.2%

Market size, estimated

$221Ka year

Peak month

September6.3× the quietest month

Top search term

beeswax taper candles108K searches a year

Listings sell for $17.89 on average, from $8.12 to $33.19. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.89 that is $4K to $9K a year per listing.

Average price

$17.89inside the $15 to $100 sweet spot

Price range

$8.12–$33.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

1.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #151 within Candles. It carries 578 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

4.9%

Average rank

#151in Candles

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

578per listing

Listings tracked

43

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months