Is bee balloons profitable to sell on Amazon United States?

The niche generates $40K/yr across 46 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is +5.9%. Flapen's verdict: Worth a look (52/100).

How competitive is the bee balloons niche?

38 brands and 41 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 49% of demand.

What do buyers complain about in bee balloons?

Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Size-Overall. The return rate is 2.4%.

When does demand for bee balloons peak?

Demand peaks in May–Jun; the busiest month runs 3.6× the quietest.

What does it cost to enter the bee balloons niche?

Listings span $4.40–$27.69; the average listing price is $9.95 (sweet spot $15–$100). The average incumbent carries 216 reviews — the moat a new listing must climb.

bee balloons

Worth a look

Shows a thin review moat (216 avg reviews), but a small market ($40K/yr) keeps it on the watch list.

Review moat

Great215.59

avg incumbent reviews — the moat a new listing must climb

Brand share

Great49%

top-5 brand share — no brand owns this niche

Competition

Great36%

top-5 click share — an open shelf

Returns

Good2.4%

return rate — above 5% kills the launch gate

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Price range

Good$4.40–$27.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$9.95

avg listing price — sweet spot $15–$100

Growth

Okay+5.9%

90-day search growth — must beat 0% to launch

Market size

Bad$40K

$40K/yr · 82K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, bee balloons is a $40K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 52/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

bee balloons market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $40K–$50K; units × avg price
Conversion rate: 4.8%
Avg BSR: #4,662
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 4.1%
Avg brand age: 25 months
Avg seller age: 205 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

38 rising

Sellers

Top-5 brand share

49%

Top 20: 85%

Top-5 click share

36%

Top 20: 76%

Open market

47%

IGMaryBox18%
HTangparty13%
SAMOKA8%
KHC-KHF5%
Generic4%
JIAHAOPPX4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.9% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 3.6×

Open Trend

Top bee balloons search terms

bee balloons46K/yr +4.0%4.9% conv.
bee balloon16K/yr +17.7%5.1% conv.
bumble bee balloons8K/yr -6.6%4.5% conv.
globos de abejita chiquita 1 ao7K/yr -5.4%2.3% conv.
bumblebee balloons3K/yr +12.1%4.5% conv.
bee ballons2K/yr +17.2%5.3% conv.

All search terms

Top bee balloons products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

8PCS Cute Bee Balloon Arch Kits Sweet Bee Balloons and Daisy Flower Balloons For Spring Animal Themes Birthdays Baby Showers Outdoor Wedding Party Decorations

HTangparty$6.744.7★60 rev

4PCS Bumblebee Foil Balloons Bee Balloons Birthday Party Decorations Party Supplies Baby Shower Decor

IGMaryBox$5.574.6★47 rev

SAMOKA Bee Balloons 4 PCS 31 Inch Bee Birthday Party Decorations Bee Baby Shower Decorations

SAMOKA$6.064.6★238 rev

Bumble Bee & Flower Balloons Set 8PCS Cute Bee Mylar Balloons with Daisy Foil Balloons for Spring Party Decorations Baby Shower Birthday Garden Theme Party Supplies

IGMaryBox$6.425.0★6 rev

8PCS Bee Balloons and Daisy Flower Balloons Bumble Bee foil Balloon for Daisy Bee Theme Birthday Party Decorations Party Supplies Baby Shower Decor

IGMaryBox$7.334.6★47 rev

Newest

by launch date

1st Birthday Bee Party Balloons Sweet to Bee 7 Pcs Set with 40 Gold Number 1 Bumble Bee & White Yellow Daisy Balloons for Boys & Girls

HTangparty$6.5360 rev

2mo ago

8 Pcs Bee and Daisy Balloons Set - 4 Bumble Bee & 4 Flower Mylar Foil Balloons (Yellow White) - Mommy to Bee Baby Shower First Bee-Day Two Groovy Birthday Party Decorations Garden Theme

HTangparty$5.997 rev

3mo ago

12PCS Bee Balloons Arch Kit with Daisy & Sunflower Large Bee Theme Party Decorations for Gender Reveal Baby Shower Birthday Party Spring or Garden Theme

PARTVON$8.874 rev

5mo ago

Bumble Bee & Flower Balloons Set 8PCS Cute Bee Mylar Balloons with Daisy Foil Balloons for Spring Party Decorations Baby Shower Birthday Garden Theme Party Supplies

IGMaryBox$6.426 rev

5mo ago

1st Birthday Decorations for Baby Girl Pink Daisy Flower & Honey Bee Balloon Arch Kit 40 Inch Number 1 Foil Balloon Pastel First Birthday Party Supplies for One Year Old Girl

JEHWAEEN$10.0619 rev

8mo ago

What buyers say about bee balloons

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Great quality balloons”

Size-Overall12%

“Excellent size”

Advertised Vs Actual Product9%

“As described”

Durability8%

“durable”

Color7%

“The colors were beautiful”

Value For Money6%

“Good Value”

Inflation/Deflation3%

“the bee was still fully inflated”

Design-Overall2%

“The design is incredibly cheerful and vibrant, making them a perfect fit for a Sweet as Can Bee baby shower, a honeycomb-themed first birthday, or a bright summer backyard bash”

Recycle/Reuse2%

“Cute and reusable”

Functionality-Overall2%

“These worked great for my balloon arch”

What buyers complain about

Inflation/Deflation20%

“I could not inflate one bee at all as it must have had a small hole in it somewhere”

Quality-Overall15%

“The yellow balloons are low quality”

Size-Overall11%

“The bee balloons are larger than I expected”

Value For Money10%

“Not worth the money/hassle”

Durability8%

“We broke 1 filling it”

Natural Resource Wastage4%

“Waste”

Strength2%

“Rips very easily”

Adhesion/Stickiness1%

“The tape that comes with didnt stick to the arch fabrics”

Leak-Proof1%

“On top of that, they started slowly leaking air and deflating shortly after”

Advertised Vs Actual Product1%

“they did not perform as advertised”

Top return reasons

Color31%

Size-Overall23%

Value For Money11%

Quality-Overall9%

Inflation/Deflation8%

Advertised Vs Actual Product6%