Bed Bug Mattress Cover Twin
FailThe average product has 39,680 reviews to catch up to, so Bed Bug Mattress Cover Twin is a Fail.
- Flapen Score
- 49 / 100Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median49
- Market size
- $251K/yr82K searches / yr
- 90-day growth
- +14.6%search demand this quarter
- Competition
- 72%top-5 click share · 8 brands · 16 sellers
Flapen Score
Bed Bug Mattress Cover Twin against its category
The dotted line is the Home & Kitchen average. Past it, Bed Bug Mattress Cover Twin is stronger. Inside it, weaker.
Market
The Bed Bug Mattress Cover Twin market on Amazon at a glance
Shoppers on Amazon United States searched for Bed Bug Mattress Cover Twin 82K times last year and spent an estimated $251K. The top 5 brands take 92% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 12.9% of those searches ended in a purchase.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $251K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +14.6%
- Conversion, latest week
- 12.9%
- Market size, estimated
- $251Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- mattress encasement twin17K searches a year
02 · Price
A sale here is worth $23.62.
Listings sell for $23.62 on average, from $10.01 to $46.72. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $23.62 that is $18K to $24K a year per listing.
- Average price
- $23.62inside the $15 to $100 sweet spot
- Price range
- $10.01–$46.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $18K–$24K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Mattress Protectors & Encasements. It carries 39,680 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #14in Mattress Protectors & Encasements
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 39,680per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Bed Bug Mattress Cover Twin products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Utopia Bedding Mattress Protector Zippered Twin Size 100% Waterproof Bed Bug and Dust Mite Proof Mattress Encasement Absorbent 6 Sided Mattress Cover
- Price
- $18.43
- Rating
- 4.6/5
- Reviews
- 132,636
- Age
- 11y ago

DMI Waterproof Mattress Protector and Mattress Cover Soft Encased Zippered Fit Twin Packaging may vary
- Price
- $10.01
- Rating
- 3.7/5
- Reviews
- 31,142
- Age
- 21y ago

Premium Waterproof Zippered Mattress Protector Twin Size 12 Depth
- Price
- $18.61
- Rating
- 4.6/5
- Reviews
- 59,474
- Age
- 9y ago

Premium Waterproof Zippered Mattress Protector Twin Size 6 Depth
- Price
- $16.68
- Rating
- 4.6/5
- Reviews
- 59,474
- Age
- 4y ago

Twin Size Zippered Bed Bug Mattress Protector Waterproof Encasement Hypoallergenic Premium Bedbug Cover White
- Price
- $32.13
- Rating
- 4.6/5
- Reviews
- 14,122
- Age
- 9y ago
Trending
estimated 90-day click momentum
Amazon Basics Waterproof Mattress Protector Bed Bug and Dust Mite Barrier King White
- Price
- $15.33
- Rating
- 4.5/5
- Reviews
- 1,147
- Age
- 1y ago

Premium Waterproof Zippered Mattress Protector Twin Size 6 Depth
- Price
- $16.68
- Rating
- 4.6/5
- Reviews
- 59,474
- Age
- 4y ago

All-in-One Mattress Protector Zippered Encasement Water & Stain Resistant Triple Seal Protection Twin White
- Price
- $16.26
- Rating
- 4.4/5
- Reviews
- 7,534
- Age
- 16y ago

Utopia Bedding Mattress Protector Zippered Twin Size 100% Waterproof Bed Bug and Dust Mite Proof Mattress Encasement Absorbent 6 Sided Mattress Cover
- Price
- $18.43
- Rating
- 4.6/5
- Reviews
- 132,636
- Age
- 11y ago

Guardmax Twin Mattress Encasement with Zipper Waterproof Bed Bug Proof and Dust Mite Proof Mattress Protector for Twin Size Bed up to 10 Deep Zippered All Around Jersey Knitted Mattress Cover
- Price
- $31.25
- Rating
- 4.7/5
- Reviews
- 8,498
- Age
- 13y ago
Newest
by launch date
Amazon Basics Waterproof Mattress Protector Bed Bug and Dust Mite Barrier King White
- Price
- $15.33
- Rating
- 4.5/5
- Reviews
- 1,147
- Age
- 1y ago

Amazon Basics Zippered Mattress Encasement - Waterproof Twin
- Price
- $26.13
- Rating
- 4.5/5
- Reviews
- 504
- Age
- 1y ago

Twin Mattress Protector Waterproof 2 Pack Zippered for Kids 6-Side Waterproof Twin Size Mattress Encasement Box Spring Cover
- Price
- $24.30
- Rating
- 4.6/5
- Reviews
- 2,603
- Age
- 4y ago

Premium Waterproof Zippered Mattress Protector Twin Size 6 Depth
- Price
- $16.68
- Rating
- 4.6/5
- Reviews
- 59,474
- Age
- 4y ago

Utopia Bedding Mattress Protector Zippered Twin Size (Pack of 2) 100% Waterproof Bed Bug and Dust Mite Proof Mattress Encasement Absorbent 6 Sided Mattress Cover
- Price
- $33.38
- Rating
- 4.6/5
- Reviews
- 132,636
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
16
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
72%
Top 20: 100%
Open market
5%
- Utopia Bedding60%
- DMI12%
- Amazon Basics8%
- Four Seasons Essentials7%
- Bed Bug Blocker5%
- Moonsea3%
- Open — no brand owns it (2 brands, 5%)
Demand
Bed Bug Mattress Cover Twin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.9×
Search terms
Top Bed Bug Mattress Cover Twin search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mattress encasement twin17K/yr
- twin mattress encasement14K/yr
- bed bug mattress cover twin11K/yr
- twin mattress encasement zippered9K/yr
- twin bed bug mattress protector8K/yr
- twin mattress protector bed bug proof6K/yr
- twin mattress bed bug protector4K/yr
- twin mattress encasement bed bug proof2K/yr
- bed bug cover twin2K/yr
- bedbug mattress protector twin size6K/yr
Reviews and returns
What reviews say buyers love and hate about Bed Bug Mattress Cover Twin
We read the reviews and the return reasons for every product selling here.
“Breaks with one use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bed Bug Mattress Cover Twin questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









