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Bathtub Liner

Fail

The average product has 13,410 reviews to catch up to, so Bathtub Liner is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$98K/yr201K searches / yr
90-day growth
+4.7%search demand this quarter
Competition
59%top-5 click share · 21 brands · 32 sellers

Flapen Score

Bathtub Liner against its category

The dotted line is the Home & Kitchen average. Past it, Bathtub Liner is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bathtub Liner market on Amazon at a glance

Shoppers on Amazon United States searched for Bathtub Liner 201K times last year and spent an estimated $98K. The top 5 brands take 64% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
201K
Growth, 90 days vs prior 90
+4.7%
Conversion, latest week
3.6%
Market size, estimated
$98Ka year
Peak month
January1.3× the quietest month
Top search term
bathtub liner42K searches a year

02 · Price

A sale here is worth $13.39.

Listings sell for $13.39 on average, from $5.96 to $24.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.39 that is $3K to $7K a year per listing.

Average price
$13.39under the $15 to $100 sweet spot
Price range
$5.96–$24.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #401 within Bathtub Accessories. It carries 13,410 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#401in Bathtub Accessories
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
13,410per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Bathtub Liner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

32

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

59%

Top 20: 97%

Open market

31%

  • Brand 121%
  • Brand 216%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 65%

Demand

Bathtub Liner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Bathtub Liner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathtub liner42K/yr
  • tub liners for bathtubs30K/yr
  • tub liner21K/yr
  • bathtub liner for damaged tub10K/yr
  • bathtub liners25K/yr
  • bath tub liner11K/yr
  • bathtub liners disposable9K/yr
  • bath tub liners9K/yr
  • bath liner for tub7K/yr
  • bathtub liners for tub11K/yr

Reviews and returns

What reviews say buyers love and hate about Bathtub Liner

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Grip”
1.4%of orders come back
“No Grip”
A buyer, on “Grip”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bathtub Liner questions

Answered from the same tracked data.