bathtub cover
Worth a lookShows a sweet-spot price point ($29.05 avg), but soft demand (-7.1% this quarter) keeps it on the watch list.
Avg price
Incredible$29.05avg listing price — sweet spot $15–$100
Price range
Great$4.93–$80.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$109K$109K/yr · 172K searches
Review moat
Bad5,811.28avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bathtub cover is a $109K/yr Amazon United States market (172K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
bathtub cover market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $87K–$116K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #335
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 88%
- Out of stock
- 3.5%
- Avg brand age
- 36 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
28 falling
Sellers
51
Top-5 brand share
52%
Top 20: 93%
Top-5 click share
44%
Top 20: 88%
Open market
43%
- HIYOUGO20%
- AGPTEK10%
- AUSAULAC8%
- Safe Way Traction7%
- FWTXZTER6%
- MAQIHAN5%
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — -7.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top bathtub cover search terms
- bathtub cover56K/yr
- tub cover for bathtub22K/yr
- bath tub cover20K/yr
- tub cover19K/yr
- bathtub cover for tub17K/yr
- bathtub covers14K/yr
- bath cover13K/yr
- bath tub covers6K/yr
- bath cover for tub4K/yr
- bathtub lid3K/yr
Top bathtub cover products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bathtub Tray Anti-dust Bathtub Cover Bath Insulation Cover(59270.24in)
HIYOUGO$67.074.1★159 rev
AGPTEK 12 Pack Disposable Bathtub Cover Liner 102 x47 Inch
AGPTEK$15.014.2★2,266 rev
12 Pcs Bathtub Cover Individual Pack Bath tub Liner Large (102x47) Disposable Covers Liner Bag for Travel and Household Portable Bath tub Plastic Bag by Ausaulac
AUSAULAC$13.974.2★577 rev
Safe Way Traction 16 X 40 White Adhesive Vinyl Anti Slip Non Skid Safety Bath Mat with Drain Cut Out
Safe Way Traction$15.274.4★3,876 rev
MAQIHAN Disposable Bathtub Cover Liner - 102 x 47 Inch Large Bathtub Liner
MAQIHAN$5.964.2★135 rev
Newest
by launch date
Foldable Bathtub Cover 63x32 PVC Waterproof Dustproof Bath Tub Lid Heat Preservation Bath Tub Tray Waterproof with 11LB Load for Home Hotel Spa Most Standard Bathtubs
Biplut$24.660 rev
Bathtub Tray Foldable Waterproof Bathtub Cover with Thermal Insulation PVC Shutter Bath Lid Dust-Proof for Most Tubs Laptop Desk & Wine Glass Holder for Home Bathroom Spa (S)
Hiborth$25.791 rev
White Wood Grain Foldable Bathtub Cover PVC Waterproof Dustproof Bath Tub Lid Heat Preservation Bathroom Tub Tray for Home Hotel Spa (59.0627.560.26in)
GDIFLS$45.431 rev
Tbestmax 12 Pack Disposable Bathtub Cover Liners Large Bath Tub Liner for Salon Household and Hotel (102 x47 inch)
Tbestmax$10.0811 rev
Foldable Bathtub Cover 62.99x31.50 PVC Dust-Proof Insulation Tray with 11lb Load | Bath Board for Laptop & Wine White Wood Grain Fits Most Standard Tubs
SJXHRFXY$28.042 rev
Trending
90-day click momentumWhite Wood Grain Foldable Bathtub Cover PVC Waterproof Dustproof Bath Tub Lid Heat Preservation Bathroom Tub Tray for Home Hotel Spa (59.0627.560.26in)
GDIFLS$45.435.0★
Foldable Bathtub Cover 63x32 PVC Waterproof Dustproof Bath Tub Lid Heat Preservation Bath Tub Tray Waterproof with 11LB Load for Home Hotel Spa Most Standard Bathtubs
Biplut$24.660.0★
Bathtub Tray Foldable Waterproof Bathtub Cover with Thermal Insulation PVC Shutter Bath Lid Dust-Proof for Most Tubs Laptop Desk & Wine Glass Holder for Home Bathroom Spa (S)
Hiborth$25.795.0★
Tbestmax 12 Pack Disposable Bathtub Cover Liners Large Bath Tub Liner for Salon Household and Hotel (102 x47 inch)
Tbestmax$10.083.7★
Bath Spout Cover for Bathtub Baby Shower Protector Cover A Fun Way to Protects Baby from Bumping Head During Bathing Time Cute Soft Whale Design Making for Enjoyable Safe Baths (Pink)
kilomon$7.914.7★
What buyers say about bathtub cover
What buyers praise and complain about, mined from review topics.What buyers love
“as advertised”
“Ease of use”
“seem well made”
“This is as close to a snug fit we could find”
“Does the job exceptionally well”
“Worth it”
“adheres very well”
“Leak Proof”
“Quick clean up”
“providing a secure”
What buyers complain about
“Dont fit”
“Slides off”
“Didn't suction to the tub”
“Did not work well”
“The water slips underneath”
“Quality not good”
“easily got torn for me”
“We had a leak from our tub spout”
“Adhesion is lacking”
“but I dont think it would make sense to be thicker”
Top return reasons
Common questions
- Is bathtub cover profitable to sell on Amazon United States?
- The niche generates $109K/yr across 32 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -7.1%. Flapen's verdict: Worth a look (53/100).
- How competitive is the bathtub cover niche?
- 28 brands and 51 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in bathtub cover?
- Top complaints mined from reviews: Size-Overall, Grip, Suction. The return rate is 1.8%.
- When does demand for bathtub cover peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the bathtub cover niche?
- Listings span $4.93–$80.96; the average listing price is $29.05 (sweet spot $15–$100). The average incumbent carries 5,811 reviews — the moat a new listing must climb.