Bathroom Towels Decorative Set
MaybeProducts sell for $27.44 on average, inside the sweet spot. But the average product has 13,733 reviews to catch up to, so Bathroom Towels Decorative Set is a Maybe.
- Flapen Score
- 57 / 100Top 16% of 11,240 Home & Kitchen niches · +8 vs the category median of 4957
- Market size
- $225K/yr346K searches / yr
- 90-day growth
- -5.7%search demand this quarter
- Competition
- 35%top-5 click share · 35 brands · 40 sellers
Flapen Score
Bathroom Towels Decorative Set against its category
The dotted line is the Home & Kitchen average. Past it, Bathroom Towels Decorative Set is stronger. Inside it, weaker.
Market
The Bathroom Towels Decorative Set market on Amazon at a glance
Shoppers on Amazon United States searched for Bathroom Towels Decorative Set 346K times last year and spent an estimated $225K. The top 5 brands take 55% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.
- Searches, last 12 months
- 346K
- Growth, 90 days vs prior 90
- -5.7%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $225Ka year
- Peak month
- August1.6× the quietest month
- Top search term
- bathroom towels decorative set118K searches a year
02 · Price
A sale here is worth $27.44.
Listings sell for $27.44 on average, from $8.81 to $59.97. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.44 that is $3K to $7K a year per listing.
- Average price
- $27.44inside the $15 to $100 sweet spot
- Price range
- $8.81–$59.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #61 within Towels. It carries 13,733 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #61in Towels
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 13,733per listing
- Listings tracked
- 66
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Bathroom Towels Decorative Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics 6-Piece Fade-Resistant 100% Cotton Towel Set for Bathroom Soft and Absorbent 2 Bath Towels 2 Hand Towels 2 Washcloths Gray
- Price
- $18.79
- Rating
- 4.4/5
- Reviews
- 26,460
- Age
- 11y ago

Utopia Towels 8 Piece Luxury Towel Set Majestic Plush Super Absorbent & Quicker-to-Dry Thick 100% Ring Spun Cotton Towels for Bathroom Spa & Hotel 2 Bath 2 Hand 4 Washcloths Grey
- Price
- $29.04
- Rating
- 4.4/5
- Reviews
- 74,567
- Age
- 12y ago

Tens Towels Pack of 8 Towels Set 2 Extra Large Bath 2 Hand 4 Washcloths 100% Cotton Lighter Weight Quicker to Dry Super Absorbent Perfect for Bathroom Dark Grey
- Price
- $31.75
- Rating
- 4.4/5
- Reviews
- 5,150
- Age
- 5y ago

HOMEXCEL 8 Piece Bath Towel Set Microfiber Bathroom Towel - 2 Bath Towels 2 Hand Towels and 4 Wash Cloths Super Soft Highly Absorbent Towels for Bathroom Gym Hotel and Spa (Grey)
- Price
- $17.55
- Rating
- 4.2/5
- Reviews
- 3,237
- Age
- 2y ago

Utopia Towels 8 Piece Luxury Towel Set 2 Bath 2 Hand and 4 Wash Cloths 600 GSM Ring Spun Cotton Highly Absorbent Viscose Stripe Towels Ideal for Everyday use Cool Grey
- Price
- $26.82
- Rating
- 4.4/5
- Reviews
- 17,857
- Age
- 5y ago
Trending
estimated 90-day click momentum
Premium Staple Cotton Bathroom Towel Set - Gray 600 GSM 6-Piece Luxury Bath Towel Set 1 Stripe - 2 Bath Towels 2 Hand Towels & 2 Washclothes Set - High Absorbent & Quick Dry for Gym Spa Hotel
- Price
- $22.70
- Rating
- 4.5/5
- Reviews
- 539
- Age
- 1y ago

Premium Staple Cotton Bathroom Towel Set - Gray 600 GSM 6-Piece Luxury Bath Towel Set 3 Stripe - 2 Bath Towels 2 Hand Towels & 2 Washclothes Set - High Absorbent & Quick Dry for Gym Spa Hotel
- Price
- $24.40
- Rating
- 4.5/5
- Reviews
- 539
- Age
- 1y ago

Jacquotha 8 Piece Black and Ivory Towel Set Super Soft & Absorbent Cotton Striped Towels for Bathroom Decor 2 Bath 2 Hand 4 Washcloths
- Price
- $53.26
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 6mo ago

LANE LINEN 100% Cotton Turkish Towel Set for Bathroom - 16 Piece - Super Soft Quick Dry & Highly Absorbent - 4 Bath 8 Wash Cloths 4 Hand Towels - Hotel Quality Durable & Oeko-TEX Certified - Grey
- Price
- $48.54
- Rating
- 4.0/5
- Reviews
- 2,871
- Age
- 4y ago

Hahafelt 3 Pcs Decorative Bathroom Towel Set 100% Cotton 1 Bath 1 Hand and Wash Cloth Farmhouse Large Size 500 GSM Highly Absorbent Towel(Grey Home Love Family)
- Price
- $23.85
- Rating
- 3.9/5
- Reviews
- 32
- Age
- 9mo ago
Newest
by launch date
Jacquotha 8 Piece Black and Ivory Towel Set Super Soft & Absorbent Cotton Striped Towels for Bathroom Decor 2 Bath 2 Hand 4 Washcloths
- Price
- $53.26
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 6mo ago

Hahafelt 3 Pcs Decorative Bathroom Towel Set 100% Cotton 1 Bath 1 Hand and Wash Cloth Farmhouse Large Size 500 GSM Highly Absorbent Towel(Grey Home Love Family)
- Price
- $23.85
- Rating
- 3.9/5
- Reviews
- 32
- Age
- 9mo ago

REDKISS 6-Piece Microfiber Bath Towel Set Ultra Soft Highly Absorbent & Quick Dry 35x70 Inch Oversized Gray Towels for Bathroom Spa Gym 2 Bath 2 Hand 2 Washcloths
- Price
- $33.04
- Rating
- 4.2/5
- Reviews
- 235
- Age
- 11mo ago

Hillsuren 3 Pcs Eucalyptus Leaves Bathroom Towel Set Farmhouse Embroidered Eucalyptus Leaves Towels Vintage Decorative 100% Cotton Bath Towel Highly Absorbent Elegant Summer Decor Set for Bathroom
- Price
- $21.57
- Rating
- 4.4/5
- Reviews
- 143
- Age
- 1y ago

Premium Staple Cotton Bathroom Towel Set - Gray 600 GSM 6-Piece Luxury Bath Towel Set 1 Stripe - 2 Bath Towels 2 Hand Towels & 2 Washclothes Set - High Absorbent & Quick Dry for Gym Spa Hotel
- Price
- $22.70
- Rating
- 4.5/5
- Reviews
- 539
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
35 flat
Sellers
40
Est. top-5 brand share
55%
Top 20: 89%
Est. top-5 click share
35%
Top 20: 64%
Open market
40%
- Utopia Towels16%
- Amazon Basics15%
- Modern Threads10%
- Tens Towels9%
- REDKISS5%
- HOMEXCEL5%
Demand
Bathroom Towels Decorative Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Bathroom Towels Decorative Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bathroom towels decorative set118K/yr
- bathroom towel sets decorative31K/yr
- rachel zoe towels28K/yr
- gray towels bathroom sets31K/yr
- grey towels bathroom sets27K/yr
- grey towel set17K/yr
- wash cloths and towel sets14K/yr
- gray towel set12K/yr
- wash cloth and towel set11K/yr
- hand towels and washcloths set10K/yr
Reviews and returns
What reviews say buyers love and hate about Bathroom Towels Decorative Set
We read the reviews and the return reasons for every product selling here.
“Cheap Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bathroom Towels Decorative Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









