bathroom accessories countertop
Worth a lookShows no brand lock-in (top 5 brands take 22% of clicks), but weak search conversion (1.3%) keeps it on the watch list.
Brand share
Incredible22%top-5 brand share — no brand owns this niche
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Great$15.87avg listing price — sweet spot $15–$100
Price range
Great$5.24–$43.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Okay3,278.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Market size
Bad$78K$78K/yr · 377K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, bathroom accessories countertop is a $78K/yr Amazon United States market (377K searches/yr). The top 5 brands hold 22% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
bathroom accessories countertop market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $63K–$79K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #141
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 91%
- Out of stock
- 3.3%
- Avg brand age
- 33 months
- Avg seller age
- 170 days
Competition & brand share
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.Brands
98 falling
Sellers
124
Top-5 brand share
22%
Top 20: 59%
Top-5 click share
17%
Top 20: 45%
Open market
74%
- GFWARE6%
- zoocatia4%
- Homtalker4%
- CERBIOR4%
- Autumn Alley4%
- YMXYJM4%
Demand & seasonality
Weekly Amazon search volume, last 71 weeks — -10.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top bathroom accessories countertop search terms
- countertop accessories161K/yr
- bathroom accessories countertop128K/yr
- rv toothbrush holder18K/yr
- farmhouse toothbrush holder25K/yr
- rustic toothbrush holder17K/yr
- teal toothbrush holder11K/yr
- toothbrush holder and cup set8K/yr
- toothbrush and soap holder5K/yr
- wall mount toothbrush holders4K/yr
Top bathroom accessories countertop products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wood Bathroom Tray Farmhouse Decor Kitchen Soap Holder 8.7x3.6 Brown
zoocatia$9.514.5★3,318 rev
Bathroom Accessories Set 6-Piece Bathroom Accessory Set Toothbrush Holders Set Soap Dispenser Vanity Tray Tumbler Cotton Swab Jars Bathroom Organizer for Modern Bathrooms(Beige)
YMXYJM$37.704.7★511 rev
GFWARE Toothbrush Holders for Bathrooms 5 Slots Bamboo Toothbrush Holder Kids Electric Toothbrush Holder and Toothpaste Holder for Bathroom Countertop Accessories Storage Marble Toothbrush Organizer
GFWARE$9.804.7★5,016 rev
LaMarriti Green Bathroom Accessories Set 6 Pcs Clear Glass Bathroom Set Soap Dispenser Soap Dish Toothbrush Holder Tumbler Q-Tips Holder for Vintage Crystal Bathroom Decor Gift Set
LaMarriti$29.314.7★1,099 rev
Bathroom Counter Organizer and Storage 7 Slots Detachable Toothbrush Holders for Bathrooms Anti-Slip Electric Toothbrush and Toothpaste Holder Countertop Vanity Organizer Accessories for Adults Kids
Homtalker$10.184.7★1,769 rev
Newest
by launch date
VNYIFAN 3 Slots Detachable Toothbrush Holders Wall Mounted for Bathrooms
VNYIFAN$8.201,000 rev
Bathroom Counter Organizer and Storage 7 Slots Detachable Toothbrush Holders for Bathrooms Anti-Slip Electric Toothbrush and Toothpaste Holder Countertop Vanity Organizer Accessories for Adults Kids
Homtalker$10.181,769 rev
CERBIOR Bamboo Bathroom Accessories Set 6 Piece Square Spiral Set Black
CERBIOR$25.74304 rev
MOPMS Single Slot Toothbrush Holders Wall Mounted with Cover for Bathrooms
MOPMS$8.641,077 rev
GFWARE Bathroom Organizers and Storage - Detachable 7 Slots Kids Electric Toothbrush and Toothpaste Holde Drainage for Bathroom Accessories Organization Counter Vanity Storage
GFWARE$19.302,241 rev
Trending
90-day click momentumVNYIFAN 3 Slots Detachable Toothbrush Holders Wall Mounted for Bathrooms
VNYIFAN$8.204.6★
2 PCS Toothbrush Holders Wall Mounted with Cover (2 Brushed Silver)
PARKMANI$8.844.6★
CERBIOR Bamboo Bathroom Accessories Set 6 Piece Square Spiral Set Black
CERBIOR$25.744.6★
Linkidea 5 Slots Wall Mount Toothbrush Holder with Cover for Bathroom Plastic Storage Organizer for Toothpaste Gargle Cup Compatible with Oral-B Cross Action Colgate Renewal (Gray)
Linkidea$9.314.7★
XoYoZo 4 pcs Silicone Toothbrush Holder Multi-Function Hook Waterproof self Adhesive Single Toothbrush Hook Plug Holder for Wall for Hanging Bathroom Kitchen Living Room Office
XoYoZo$7.264.6★
What buyers say about bathroom accessories countertop
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“fits all my item”
“Better than I expected”
“Cute and sturdy”
“The storage capacity is perfect”
“Easy assemble”
“Very affordable”
“cleans up easily”
“Ease of use”
“The design is elegant”
What buyers complain about
“Small containers”
“Adhesive Failed”
“DID NOT LAST”
“Bad quality”
“Started to rust”
“kind of flimsy”
“It looks expensive without the cost”
“Low quality material”
“pictures are deceiving”
“Difficult to use”
Top return reasons
Common questions
- Is bathroom accessories countertop profitable to sell on Amazon United States?
- The niche generates $78K/yr across 143 tracked products. 11 of 20 products launched in the last 360 days are still selling. 90-day search growth is -10.3%. Flapen's verdict: Worth a look (50/100).
- How competitive is the bathroom accessories countertop niche?
- 98 brands and 124 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 22% of demand.
- What do buyers complain about in bathroom accessories countertop?
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Durability. The return rate is 2.3%.
- When does demand for bathroom accessories countertop peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the bathroom accessories countertop niche?
- Listings span $5.24–$43.79; the average listing price is $15.87 (sweet spot $15–$100). The average incumbent carries 3,278 reviews — the moat a new listing must climb.