Bath Mat Towel

Shoppers searched for this 773K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $440K a year.

Searches, last 12 months

773K

Growth, 90 days vs prior 90

+22.4%

Conversion, latest week

2.9%

Market size, estimated

$440Ka year

Peak month

August1.5× the quietest month

Top search term

cotton bath mat94K searches a year

Listings sell for $19.85 on average, from $7.84 to $30.16. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $19.85 that is $30K to $40K a year per listing.

Average price

$19.85inside the $15 to $100 sweet spot

Price range

$7.84–$30.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$30K–$40K

Returns

3.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #93 within Bath Rugs. It carries 7,000 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#93in Bath Rugs

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

7,000per listing

Listings tracked

19

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months