Barbie Blanket

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

203K

Growth, 90 days vs prior 90

-14.7%

Conversion, latest week

1.2%

Market size, estimated

$96Ka year

Peak month

December4.5× the quietest month

Top search term

barbie pillow34K searches a year

Listings sell for $39.49 on average, from $10.28 to $95.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $39.49 that is $0 to $4K a year per listing.

Average price

$39.49inside the $15 to $100 sweet spot

Price range

$10.28–$95.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.8%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #505 within Kids' Bedding. It carries 2,712 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#505in Kids' Bedding

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

2,712per listing

Listings tracked

30

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months