Barbie Beach Towel

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +45.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

+45.8%

Conversion, latest week

4.9%

Market size, estimated

$51Ka year

Peak month

December3.7× the quietest month

Top search term

barbie beach towel23K searches a year

Listings sell for $20.39 on average, from $9.82 to $35.51. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $20.39 that is $0 to $2K a year per listing.

Average price

$20.39inside the $15 to $100 sweet spot

Price range

$9.82–$35.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #455 within Towels. It carries 1,701 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

91%

Out of stock, average day

3.2%

Average rank

#455in Towels

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,701per listing

Listings tracked

35

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months