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Bara

Fail

Buyers convert on only 0.8% of searches, so Bara is a Fail.

Flapen Score
42
42 / 100
Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 49
Market size
$57K/yr251K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
37%top-5 click share · 14 brands · 39 sellers

Flapen Score

Bara against its category

The dotted line is the Home & Kitchen average. Past it, Bara is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bara market on Amazon at a glance

Shoppers on Amazon United States searched for Bara 251K times last year and spent an estimated $57K. The top 5 brands take 90% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
0.8%
Market size, estimated
$57Ka year
Top search term
bara54K searches a year

02 · Price

A sale here is worth $29.42.

Listings sell for $29.42 on average, from $10.21 to $68.20. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.42 that is $0 to $3K a year per listing.

Average price
$29.42inside the $15 to $100 sweet spot
Price range
$10.21–$68.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #17,104 within Throws. It carries 411 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
79%
Out of stock, average day
11.8%
Average rank
#17,104in Throws
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
411per listing
Listings tracked
43

04 · Newcomers

6 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
6Amazon's first-year sales bar
Average brand age
44 months

Products

Top Bara products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

39

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

37%

Top 20: 76%

Open market

8%

  • Brand 169%
  • Brand 28%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (8 brands, 8%)

Demand

Bara search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KHoliday '25OctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 15.4× · 10 of 12 months tracked

Search terms

Top Bara search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bara54K/yr
  • barcelona gifts22K/yr
  • barcelona hat15K/yr
  • barcelona merch17K/yr
  • barcelona blanket23K/yr
  • fcb12K/yr
  • fc barcelona hat8K/yr
  • barcelona scarf10K/yr
  • fc barcelona official merchandise6K/yr
  • barcelona accessories9K/yr

Reviews and returns

What reviews say buyers love and hate about Bara

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
2.3%of orders come back
“size wasn't right”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bara questions

Answered from the same tracked data.