Balsam Candles Scented

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -47.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

15K

Growth, 90 days vs prior 90

-47.6%

Conversion, latest week

11.1%

Market size, estimated

$23Ka year

Top search term

pine candles clearance4K searches a year

Listings sell for $14.31 on average, from $8.76 to $20.94. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $14.31 that is $0 to $1K a year per listing.

Average price

$14.31under the $15 to $100 sweet spot

Price range

$8.76–$20.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.7%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #376 within Candles. It carries 1,571 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

16.2%

Average rank

#376in Candles

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

1,571per listing

Listings tracked

7

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months