Balloon Wall
FailShoppers spend an estimated $77K a year here, so Balloon Wall is a Fail.
- Flapen Score
- 42 / 100Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 4942
- Market size
- $77K/yr247K searches / yr
- 90-day growth
- -2.1%search demand this quarter
- Competition
- 40%top-5 click share · 17 brands · 19 sellers
Flapen Score
Balloon Wall against its category
The dotted line is the Home & Kitchen average. Past it, Balloon Wall is stronger. Inside it, weaker.
Market
The Balloon Wall market on Amazon at a glance
Shoppers on Amazon United States searched for Balloon Wall 247K times last year and spent an estimated $77K. The top 5 brands take 89% of clicks. Demand peaks in May. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.
- Searches, last 12 months
- 247K
- Growth, 90 days vs prior 90
- -2.1%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $77Ka year
- Peak month
- May1.9× the quietest month
- Top search term
- balloon wall57K searches a year
02 · Price
A sale here is worth $14.80.
Listings sell for $14.80 on average, from $8.54 to $26.62. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $14.80 that is $1K to $4K a year per listing.
- Average price
- $14.80under the $15 to $100 sweet spot
- Price range
- $8.54–$26.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,784 within Balloons. It carries 282 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 5.5%
- Average rank
- #1,784in Balloons
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 282per listing
- Listings tracked
- 53
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Balloon Wall products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
17 flat
Sellers
19
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
40%
Top 20: 72%
Open market
9%
- Brand 142%
- Brand 230%
- Brand 39%
- Brand 46%
- Brand 52%
- Brand 62%
- Open — no brand owns it (11 brands, 9%)
Demand
Balloon Wall search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.9×
Search terms
Top Balloon Wall search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- balloon wall57K/yr
- balloon wall backdrop36K/yr
- square balloons24K/yr
- square foil balloons wall backdrop20K/yr
- square balloon backdrop8K/yr
- square balloon wall36K/yr
- square foil balloons12K/yr
- balloon backdrop wall12K/yr
- foil balloon wall10K/yr
- foil balloon backdrop7K/yr
Reviews and returns
What reviews say buyers love and hate about Balloon Wall
We read the reviews and the return reasons for every product selling here.
“The balloons deflated immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Balloon Wall questions
Answered from the same tracked data.









