Is balloon sizer profitable to sell on Amazon United States?

The niche generates $264K/yr across 25 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +31.9%. Flapen's verdict: Worth a look (50/100).

How competitive is the balloon sizer niche?

11 brands and 14 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in balloon sizer?

Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 4.6%.

When does demand for balloon sizer peak?

Demand peaks in May–Jun; the busiest month runs 2.5× the quietest.

What does it cost to enter the balloon sizer niche?

Listings span $6.32–$21.19; the average listing price is $10.02 (sweet spot $15–$100). The average incumbent carries 2,205 reviews — the moat a new listing must climb.

balloon sizer

Worth a look

Shows beatable incumbent ratings (4.3★), but brand-locked demand (top 5 brands take 87% of clicks) keeps it on the watch list.

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Growth

Good+31.9%

90-day search growth — must beat 0% to launch

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$264K

$264K/yr · 461K searches

Review moat

Okay2,204.72

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$6.32–$21.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.02

avg listing price — sweet spot $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Returns

Okay4.6%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, balloon sizer is a $264K/yr Amazon United States market (461K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 50/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

balloon sizer market data

Units sold / yr: 25K–30K; avg 1,000–1,250/product
Revenue / yr: $251K–$301K; units × avg price
Conversion rate: 5.7%
Avg BSR: #1,220
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 2.9%
Avg brand age: 33 months
Avg seller age: 186 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

Auihiay30%
Worown25%
Pllieay17%
Muchfun8%
Toosci7%
FIREBOOMOON6%
Open — no brand owns it (5 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.9% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 2.5×

Open Trend

Top balloon sizer search terms

balloon sizer151K/yr +34.4%6.3% conv.
balloon sizer cube73K/yr +20.4%7.0% conv.
balloon measure box43K/yr +29.4%7.0% conv.
calibrador de globos48K/yr +4.0%2.5% conv.
balloon sizer box21K/yr +63.3%5.9% conv.
medidor de globos21K/yr +23.2%4.0% conv.
balloon measure10K/yr +110.0%5.7% conv.
balloon sizer tool18K/yr +30.4%3.9% conv.
medidor de globos para decoracin11K/yr +30.2%3.2% conv.
balloon measure tool15K/yr +3.6%4.6% conv.

All search terms

Top balloon sizer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Auihiay 2-10 Inch Collapsible Plastic Balloon Sizer Box Cube Balloon Size Measurement Tool for BalloonDecorations BalloonArches BalloonColumns

Auihiay$7.994.3★5,884 rev

Worown 11 Holes Collapsible Black Plastic Balloon Sizer Box Balloons Sizer Cube Balloons Size Measurement Tools for Balloon Decorations Arches (2-10 Inch)

Worown$7.454.1★2,793 rev

Auihiay 2-10 Inch Collapsible Wood Balloon Sizer Box Cube Balloon Size Measurement Tool for BalloonDecorations BalloonArches BalloonColumns (9 Holes)

Auihiay$14.024.6★2,019 rev

9 Sizes Balloon Szier Cube Box 4-12 Collapsible Balloon Measurement Tool

Muchfun$9.904.5★3,777 rev

Pllieay 2-10 Inch Balloon Sizer Collapsible Plastic Balloon Sizer Cube Box for Balloon Decoration Balloon Arches Balloon Columns

Pllieay$7.664.4★3,838 rev

Newest

by launch date

Worown 13 Holes Collapsible Balloon Sizer Cube Box (PET + Kraft Board) 1-10 Inch Balloons Measurement Tool White for Birthday Party and Wedding Balloons Arch & Column

Worown$7.9713 rev

11mo ago

11 Holes Plastic Balloon Sizer Cube Box Collapsible 2-10 Inch Balloon Sizer Cube Boxs Size Measurement Tools for Balloons Decorations Arches

Fampery$6.4619 rev

11mo ago

Balloon Sizer Cube Box 2-10 Inch Transparent Balloons Measurement Tool for Arches Columns Party Decoration Accessories

lasuroa$6.3216 rev

1y ago

13 Sizes Balloon Sizer Cube Box (2-12 Inch) Collapsible Balloon Measurement Tool for Party Arch Decorations & Columns

Toosci$9.78323 rev

2y ago

13 Sizes Balloon Szier Cube Box Collapsible Measurement Tool No Assembly Required for Decorations Arches Columns(2-12 Inch) (Red)

Toosci$10.15323 rev

2y ago

What buyers say about balloon sizer

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Long term use based on the quality”

Size-Overall15%

“I love all the different sizes”

Ease Of Use10%

“Easy to Use”

Advertised Vs Actual Product10%

“It is what I needed”

Assembly/Installation7%

“Easy to assemble”

Strength6%

“This is very sturdy”

Value For Money5%

“Great for the price”

Durability4%

“Durable and Easy to use”

Material Quality3%

“But once I put it together I realized that the material was sturdy enough for what I needed the box to do for me”

Storage Capacity2%

“easy to storaged”

What buyers complain about

Strength32%

“Extremely flimsy”

Assembly/Installation20%

“very flimsy, I wasnt able to put it assemble”

Quality-Overall9%

“Poor quality”

Material Quality8%

“Cheap material”

Durability4%

“Warped after one use”

Value For Money3%

“I didn't think it was worth the extra dollars”

Size-Overall2%

“Measuring size is too large”

Advertised Vs Actual Product2%

“the drawing/pic of it is a little misleading”

Adhesion/Stickiness2%

“It doesnt even stay together”

Thickness2%

“I thought this was thicker material”

Top return reasons

Strength33%

Material Quality13%

Size-Overall8%

Assembly/Installation8%

Quality-Overall6%

Value For Money6%

Defective Material/Parts5%

Functionality-Overall5%

Advertised Vs Actual Product4%

Ease Of Use2%

Common questions

Is balloon sizer profitable to sell on Amazon United States?: The niche generates $264K/yr across 25 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +31.9%. Flapen's verdict: Worth a look (50/100).
How competitive is the balloon sizer niche?: 11 brands and 14 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in balloon sizer?: Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 4.6%.
When does demand for balloon sizer peak?: Demand peaks in May–Jun; the busiest month runs 2.5× the quietest.
What does it cost to enter the balloon sizer niche?: Listings span $6.32–$21.19; the average listing price is $10.02 (sweet spot $15–$100). The average incumbent carries 2,205 reviews — the moat a new listing must climb.