Is bakhoor burner profitable to sell on Amazon United States?

The niche generates $286K/yr across 55 tracked products. 2 of 14 products launched in the last 360 days are still selling. 90-day search growth is -37.0%. Flapen's verdict: Worth a look (59/100).

How competitive is the bakhoor burner niche?

32 brands and 54 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 44% of demand.

What do buyers complain about in bakhoor burner?

Top complaints mined from reviews: Size-Overall, Smell, Quality-Overall. The return rate is 1.5%.

When does demand for bakhoor burner peak?

Demand peaks in Mar; the busiest month runs 1.8× the quietest.

What does it cost to enter the bakhoor burner niche?

Listings span $5.90–$47.73; the average listing price is $20.19 (sweet spot $15–$100). The average incumbent carries 1,496 reviews — the moat a new listing must climb.

bakhoor burner

Worth a look

Shows no brand lock-in (top 5 brands take 44% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Great44%

top-5 brand share — no brand owns this niche

Avg price

Great$20.19

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Competition

Great32%

top-5 click share — an open shelf

Price range

Great$5.90–$47.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$286K

$286K/yr · 738K searches

Review moat

Good1,496.33

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-37.0%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, bakhoor burner is a $286K/yr Amazon United States market (738K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Mar. Verdict: Worth a look — 59/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

bakhoor burner market data

Units sold / yr: 13K–15K; avg 100–250/product
Revenue / yr: $252K–$303K; units × avg price
Conversion rate: 1.9%
Avg BSR: #369
Page quality: 0%
Prime: 98%
Sponsored: 89%
Out of stock: 8.6%
Avg brand age: 36 months
Avg seller age: 157 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

32 falling

Sellers

Top-5 brand share

44%

Top 20: 89%

Top-5 click share

32%

Top 20: 70%

Open market

51%

HOCUROAY12%
New Age Imports, Inc.9%
Dukhni9%
TERSCHELLING8%
OUD Bukhoor7%
M. ROSENFELD5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -37.0% search growth over the last 90 days.

Peak months: Mar · busiest ÷ quietest = 1.8×

Open Trend

Top bakhoor burner search terms

bakhoor burner357K/yr -43.8%0.9% conv.
charcoal incense burner59K/yr -16.1%2.9% conv.
resin incense burner43K/yr -10.1%1.4% conv.
resin burner43K/yr -23.2%1.4% conv.
frankincense burner33K/yr -38.4%1.8% conv.
bukhoor burners38K/yr -43.3%1.2% conv.
oud burner33K/yr -46.1%0.9% conv.
bakoor burner30K/yr -33.1%0.7% conv.
bakhoor incense burner14K/yr -11.8%1.1% conv.
frankincense resin burner15K/yr -54.4%2.1% conv.

All search terms

Top bakhoor burner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Frankincense Resin Incense Burner Incense Censer Bakhoor Burner Charcoal Incense Burner Incense Burner with Handle Tongs for Yoga Spa Aromatherapy

HOCUROAY$22.834.5★1,703 rev

New Age Imports Inc. India Small Decorated Brass Charcoal Screen Incense Burner with Wooden Coaster

New Age Imports, Inc.$9.514.4★4,254 rev

Bless-International Traditional-Handmade-Burner Wooden-Incense-Stick-Holder Ash-Catcher-Stand for-Aromatherapy-Meditation-Yoga (5 Inch Temple Wooden Charcoal/Cone)

Bless International$11.014.1★727 rev

Portable Electric Incense Burner Rotating flip USB Aroma Diffuser Mini Arab bakhoor Muslim Incense Holder for Car and Home (Special Coal briquettes Charcoal Fragrance)

OUD Bukhoor$25.523.9★23 rev

Dukhni Oud Bakhoor Variety Box & Burner | Bakhoor Incense Islamic Gifts

Dukhni$23.954.2★5,797 rev

Newest

by launch date

Portable Mini Incense Burner Bakhoor Rechargeable USB Aroma Diffuser Electric Arabic Incense Holder Muslim Home Decoration

Qomkky$25.1219 rev

5mo ago

Resin Incense Burner Set Adjustable Incense Burner Holder 100% Pure Copal & Frankincense Variety Tealight Resin Burner Kit for Cleansing Smudging Purification

Worldly Finds$19.9115 rev

6mo ago

TERSCHELLING Charcoal Incense Burner Bakhoor Burner Oud Frankincense Resin Incense Burner for Yoga Spa and Aromatherapy Office & Home Decor (Black)

TERSCHELLING$29.4233 rev

6mo ago

Ceramic Bakhoor Incense Burner - Tranditional Golden Bakhoor Burner - for Yoga Spa Aromatherapy Office & Home Decor

Deapeey$19.3613 rev

8mo ago

Portable Electric Incense Burner Rotating flip USB Aroma Diffuser Mini Arab bakhoor Muslim Incense Holder for Car and Home (Special Coal briquettes Charcoal Fragrance)

OUD Bukhoor$25.5223 rev

11mo ago

What buyers say about bakhoor burner

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Perfect, well-made item”

Smell9%

“Divine smell”

Advertised Vs Actual Product8%

“Exactly as advertised”

Design-Overall7%

“The design is classic”

Value For Money6%

“Price is affordable”

Ease Of Use5%

“Ease of use”

Fire Resistance5%

“Don't burn it too much”

Size-Overall5%

“For a beginner learning how to do little spells and rituals this is perfect size easy to use and safe”

Ease Of Cleaning4%

“cleans up extremely easily”

Efficiency3%

“efficient”

What buyers complain about

Size-Overall15%

“Really small”

Smell11%

“there was a very strong smell”

Quality-Overall9%

“Not the best build quality”

Durability6%

“Easy to break”

Flammable6%

“The item caught on fire after a few minutes”

Heating4%

“gets hot when you touch it”

Value For Money4%

“A little on the pricey side for my liking”

Functionality-Overall3%

“Do not work very well”

Strength2%

“Easy to break”

Wood Quality2%

“The wood was warped on the bottom”

Top return reasons

Size-Overall25%

Functionality-Overall12%

Smell11%

Defective Material/Parts8%

Advertised Vs Actual Product7%

Quality-Overall5%

Flammable5%