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Baccarat Candle

Fail

The top 5 brands take 98% of clicks, so Baccarat Candle is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$93K/yr163K searches / yr
90-day growth
-11.9%search demand this quarter
Competition
69%top-5 click share · 6 brands · 13 sellers

Flapen Score

Baccarat Candle against its category

The dotted line is the Home & Kitchen average. Past it, Baccarat Candle is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baccarat Candle market on Amazon at a glance

Shoppers on Amazon United States searched for Baccarat Candle 163K times last year and spent an estimated $93K. The top 5 brands take 98% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-11.9%
Conversion, latest week
2.9%
Market size, estimated
$93Ka year
Top search term
leoben company candles39K searches a year

02 · Price

A sale here is worth $19.69.

Listings sell for $19.69 on average, from $10.17 to $27.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.69 that is $5K to $10K a year per listing.

Average price
$19.69inside the $15 to $100 sweet spot
Price range
$10.17–$27.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #899 within Candles. It carries 33 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
94%
Out of stock, average day
3.0%
Average rank
#899in Candles
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
33per listing
Listings tracked
16

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Baccarat Candle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

13

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 28%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 62%

Demand

Baccarat Candle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Oct · busiest ÷ quietest = 3.5× · 11 of 12 months tracked

Search terms

Top Baccarat Candle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leoben company candles39K/yr
  • amber saffron candle34K/yr
  • amber and saffron candle15K/yr
  • baccarat candle11K/yr
  • baccarat rouge candle11K/yr
  • leoben candles12K/yr
  • baccarat rouge 540 candle8K/yr
  • saffron candle6K/yr
  • leoben company7K/yr
  • leoben co candles5K/yr

Reviews and returns

What reviews say buyers love and hate about Baccarat Candle

We read the reviews and the return reasons for every product selling here.

66%of positive reviews mention “Smell”
66%of negative reviews mention “Smell”
1.3%of orders come back
“leaves a burnt plastic smell after burning”
A buyer, on “Smell”66% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Baccarat Candle questions

Answered from the same tracked data.