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33

baccarat butterfly

Skip it

A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 21Conversion 24Competition 59Returns 42Price range 23Avg price 70Brand share 19Review moat 93Quality gap 16

Review moat

Great132.33

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$114.14

avg listing price — sweet spot $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Price range

Bad$10.06–$385.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-8.0%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$35K

$35K/yr · 16K searches

According to Flapen's Amazon United States niche tracking, baccarat butterfly is a $35K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 33/100.

Data updated Aug 1, 2026 · scored weekly · How we score niches

baccarat butterfly market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$29K–$57K
units × avg price
Conversion rate
1.9%
Avg BSR
#11,467
Page quality
0%
Prime
60%
Sponsored
60%
Out of stock
3.6%
Avg brand age
43 months
Avg seller age
241 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

14

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

49%

Top 20: 92%

Open market

4%

  • Baccarat63%
  • Rotroyce11%
  • Aurora Tears7%
  • Lioaeust7%
  • KANPURA5%
  • BJSYLTEK4%
  • Open — no brand owns it (3 brands, 4%)

Demand

Weekly Amazon search volume, last 32 weeks — -8.0% search growth over the last 90 days.
600400Spike '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26

Top baccarat butterfly products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$4K15%$5K20%$7K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about baccarat butterfly

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose23%

“It was a gift”

Color19%

“The color, quality, and craftmanship is exquisite”

Quality-Overall13%

“Very well made”

Design-Overall9%

“Decoración elegante”

Advertised Vs Actual Product9%

“Exceeded my expectations”

Value For Money8%

“Awesome for price”

Size-Overall7%

“Just the right size”

Weight Heavy3%

“These big glass butterflies are HEAVY. in a good way”

Brightness/Shine/Glow3%

“Shine beautifully in the sun”

Metal Authenticity2%

“the sterling silver is gloriously eye catching”

What buyers complain about

Quality-Overall50%

“very poor quality”

Size-Overall25%

“They actually look bigger than I expected”

Top return reasons

Size-Overall40%
Color19%
Value For Money10%
Functionality-Overall9%
Scratch Resistance8%
Advertised Vs Actual Product4%
Defective Material/Parts2%
Display Colors2%
Assembly/Installation1%
Compatibility-Overall1%

Common questions

Is baccarat butterfly profitable to sell on Amazon United States?
The niche generates $35K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Skip it (33/100).
How competitive is the baccarat butterfly niche?
9 brands and 14 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in baccarat butterfly?
Top complaints mined from reviews: Quality-Overall, Size-Overall. The return rate is 3.7%.
What does it cost to enter the baccarat butterfly niche?
Listings span $10.06–$385.77; the average listing price is $114.14 (sweet spot $15–$100). The average incumbent carries 132 reviews — the moat a new listing must climb.