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Baby Shower Games

Maybe

The top 5 brands take only 42% of clicks. But demand is soft, at -13.5% this quarter, so Baby Shower Games is a Maybe.

Flapen Score
59
59 / 100
Top 12% of 11,240 Home & Kitchen niches · +10 vs the category median of 49
Market size
$1.8M/yr5.2M searches / yr
90-day growth
-13.5%search demand this quarter
Competition
23%top-5 click share · 50 brands · 61 sellers

Flapen Score

Baby Shower Games against its category

The dotted line is the Home & Kitchen average. Past it, Baby Shower Games is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Shower Games market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Shower Games 5.2M times last year and spent an estimated $1.8M. The top 5 brands take 42% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 5.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months
5.2M
Growth, 90 days vs prior 90
-13.5%
Conversion, latest week
2.1%
Market size, estimated
$1.8Ma year
Peak month
January2.2× the quietest month
Top search term
baby shower games3.8M searches a year

02 · Price

A sale here is worth $16.14.

Listings sell for $16.14 on average, from $4.94 to $40.27. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 750 to 1,000 of them. At $16.14 that is $12K to $16K a year per listing.

Average price
$16.14inside the $15 to $100 sweet spot
Price range
$4.94–$40.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
750–1,000
Revenue per listing a year
$12K–$16K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #395 within Party Games & Activities. It carries 719 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#395in Party Games & Activities
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
719per listing
Listings tracked
92

04 · Newcomers

5 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
5Amazon's first-year sales bar
Average brand age
27 months

Products

Top Baby Shower Games products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

50 rising

Sellers

61

Top-5 brand share

42%

Top 20: 83%

Top-5 click share

23%

Top 20: 56%

Open market

54%

  • Brand 113%
  • Brand 210%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 64%

Demand

Baby Shower Games search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.2×

Search terms

Top Baby Shower Games search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby shower games3.8M/yr
  • juegos para baby shower198K/yr
  • baby shower games boy217K/yr
  • baby shower games for girl224K/yr
  • baby shower game158K/yr
  • babyshower games154K/yr
  • baby shower activities97K/yr
  • baby games for baby shower38K/yr
  • funny baby shower games34K/yr
  • juegos de baby shower30K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Shower Games

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Fun/Entertainment Experience”
25%of negative reviews mention “Size-Overall”
3.6%of orders come back
“Small bottle couldve been bigger”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Baby Shower Games questions

Answered from the same tracked data.