Baby Jesus
FailDemand is soft, at -55.9% this quarter, so Baby Jesus is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $44K/yr124K searches / yr
- 90-day growth
- -55.9%search demand this quarter
- Competition
- 47%top-5 click share · 21 brands · 58 sellers
Flapen Score
Baby Jesus against its category
The dotted line is the Home & Kitchen average. Past it, Baby Jesus is stronger. Inside it, weaker.
Market
The Baby Jesus market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Jesus 124K times last year and spent an estimated $44K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -55.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- -55.9%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $44Ka year
- Peak month
- October44.2× the quietest month
- Top search term
- nio dios31K searches a year
02 · Price
A sale here is worth $25.43.
Listings sell for $25.43 on average, from $4.65 to $109.10. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.43 that is $0 to $3K a year per listing.
- Average price
- $25.43inside the $15 to $100 sweet spot
- Price range
- $4.65–$109.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #7,527 within Collectible Figurines. It carries 345 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 97%
- Out of stock, average day
- 16.8%
- Average rank
- #7,527in Collectible Figurines
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 345per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Baby Jesus products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 1, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Barzel 18K Gold Plated Baby Jesus/Divinio Nino Necklace With Mariner Chain Made In Brazil (18 Inches)
- Price
- $23.79
- Rating
- 4.4/5
- Reviews
- 370
- Age
- 5y ago

A&C Wedding inc. Baby Jesus Statue. Figura de Nino Dios(15 cm) Brown
- Price
- $25.96
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 7y ago

Alliance 3 Baby Jesus Figurine Statue Christmas Figurine Nio Dios Nativity 12 Pcs Set
- Price
- $32.81
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 9y ago

Baby Jesus Nativity Figurine | Painted Christ Child | Add to Manger or Creche Scene | Great Christian Home and Church Dcor for Christmas Season | 12 8 6 or 4.5 Long (6 Jesus)
- Price
- $13.50
- Rating
- 4.7/5
- Reviews
- 209
- Age
- 3y ago

Yelakey Jesus Plush 12 Baby Jesus Plush Stuffed Doll for Nativity Manger Scene Cute Plushie Gift Toys for Kids Christian Stuff Religious Party Toys Church Easter Christmas Baptisms Favors
- Price
- $18.88
- Rating
- 4.8/5
- Reviews
- 589
- Age
- 8mo ago
Trending
estimated 90-day click momentum
Yelakey 50 Pcs Baby Jesus Love You Figurines Keychains Mini Jesus Figures Key Chains Christian Keychain Bulk Tiny Figurine Gift for Easter Baptisms Bible Studies
- Price
- $20.22
- Rating
- 4.9/5
- Reviews
- 145
- Age
- 11mo ago

Barzel 18K Gold Plated Baby Jesus/Divinio Nino Necklace With Mariner Chain Made In Brazil (18 Inches)
- Price
- $23.79
- Rating
- 4.4/5
- Reviews
- 370
- Age
- 5y ago

A&C Wedding inc. Baby Jesus Statue. Figura de Nino Dios(15 cm) Brown
- Price
- $25.96
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 7y ago

rockible NiO Estatua Jesus Divine Child Figurine Interior Desktop Decoration
- Price
- $18.18
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 3y ago

Avalon Gallery Barcelona Collection Hand-Painted Religious Statue with Gold Accents 8-Inch Divino Nino
- Price
- $33.80
- Rating
- 4.6/5
- Reviews
- 88
- Age
- 11y ago
Newest
by launch date
Yelakey Jesus Plush 12 Baby Jesus Plush Stuffed Doll for Nativity Manger Scene Cute Plushie Gift Toys for Kids Christian Stuff Religious Party Toys Church Easter Christmas Baptisms Favors
- Price
- $18.88
- Rating
- 4.8/5
- Reviews
- 589
- Age
- 8mo ago

Yelakey 50 Pcs Baby Jesus Love You Figurines Keychains Mini Jesus Figures Key Chains Christian Keychain Bulk Tiny Figurine Gift for Easter Baptisms Bible Studies
- Price
- $20.22
- Rating
- 4.9/5
- Reviews
- 145
- Age
- 11mo ago

ARSTRIA 24 High Resin Divine Child Jesus Statue Home Church Decor
- Price
- $109.10
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago

Yelakey Jesus Plush Jesus Love You Stuffed Doll Christian Baptism Gifts Plushie Toy for Baby Girls & Kids Christmas Easter Decoration 13
- Price
- $18.59
- Rating
- 4.9/5
- Reviews
- 325
- Age
- 1y ago

Yelakey 13 Jesus Plush Jesus Stuffed Doll Plushie for Easter Christmas Church (Brown)
- Price
- $18.42
- Rating
- 4.8/5
- Reviews
- 317
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
58
Est. top-5 brand share
60%
Top 20: 99%
Est. top-5 click share
47%
Top 20: 87%
Open market
34%
- A&C Wedding inc.16%
- Yelakey13%
- Barzel12%
- Alliance9%
- VILLAGE GIFT IMPORTERS9%
- Toccare6%
Demand
Baby Jesus search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 44.2×
Search terms
Top Baby Jesus search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nio dios31K/yr
- baby jesus doll42K/yr
- nio jesus20K/yr
- baby jesus statue8K/yr
- nino dios13K/yr
- nativity baby jesus10K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Jesus
We read the reviews and the return reasons for every product selling here.
“Smaller than a pinky finger”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Jesus questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









