Skip to content

Baby First Abc Book Baby Shower Activity

Fail

Shoppers spend an estimated $35K a year here, so Baby First Abc Book Baby Shower Activity is a Fail.

Flapen Score
35
35 / 100
Ranks 10,079 of 11,240 Home & Kitchen niches · −14 vs the category median of 49
Market size
$35K/yr67K searches / yr
90-day growth
-30.3%search demand this quarter
Competition
74%top-5 click share · 11 brands · 13 sellers

Flapen Score

Baby First Abc Book Baby Shower Activity against its category

The dotted line is the Home & Kitchen average. Past it, Baby First Abc Book Baby Shower Activity is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby First Abc Book Baby Shower Activity market on Amazon at a glance

Shoppers on Amazon United States searched for Baby First Abc Book Baby Shower Activity 67K times last year and spent an estimated $35K. The top 5 brands take 82% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
-30.3%
Conversion, latest week
2.7%
Market size, estimated
$35Ka year
Top search term
baby first abc book baby shower activity23K searches a year

02 · Price

A sale here is worth $19.24.

Listings sell for $19.24 on average, from $9.56 to $36.83. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $19.24 that is $2K to $5K a year per listing.

Average price
$19.24inside the $15 to $100 sweet spot
Price range
$9.56–$36.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #538 within Party Games & Activities. It carries 115 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.7%
Average rank
#538in Party Games & Activities
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
115per listing
Listings tracked
13

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
21 months

Products

Top Baby First Abc Book Baby Shower Activity products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.

$0$3K$7K$10K$14K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

13

Est. top-5 brand share

82%

Top 20: 100%

Est. top-5 click share

74%

Top 20: 100%

Open market

12%

  • hongpar41%
  • Party Hearty20%
  • Warmther8%
  • MJSXY7%
  • COCHIE7%
  • Senfaro5%
  • Open — no brand owns it (5 brands, 12%)

Demand

Baby First Abc Book Baby Shower Activity search demand

Weekly searches over the year. Pick a range.

2K1KMar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Baby First Abc Book Baby Shower Activity search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • baby first abc book baby shower activity23K/yr
  • abc coloring pages for baby shower11K/yr
  • baby shower coloring book8K/yr
  • baby shower coloring pages8K/yr
  • babys first abc book5K/yr
  • abc book for baby shower6K/yr
  • babys first abc book baby shower4K/yr
  • baby shower abc book pages3K/yr

Reviews and returns

What reviews say buyers love and hate about Baby First Abc Book Baby Shower Activity

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Color”
2.1%of orders come back
“bad colored pencils”
A buyer, on “Color”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Baby First Abc Book Baby Shower Activity questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data