Aztec Blanket
MaybeProducts sell for $29.16 on average, inside the sweet spot. But buyers convert on only 0.8% of searches, so Aztec Blanket is a Maybe.
- Flapen Score
- 50 / 100Top 43% of 11,240 Home & Kitchen niches · +1 vs the category median of 4950
- Market size
- $225K/yr918K searches / yr
- 90-day growth
- -6.0%search demand this quarter
- Competition
- 41%top-5 click share · 21 brands · 28 sellers
Flapen Score
Aztec Blanket against its category
The dotted line is the Home & Kitchen average. Past it, Aztec Blanket is stronger. Inside it, weaker.
Market
The Aztec Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Aztec Blanket 918K times last year and spent an estimated $225K. The top 5 brands take 67% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 918K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.
- Searches, last 12 months
- 918K
- Growth, 90 days vs prior 90
- -6.0%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $225Ka year
- Peak month
- December3.2× the quietest month
- Top search term
- wrangler blanket210K searches a year
02 · Price
A sale here is worth $29.16.
Listings sell for $29.16 on average, from $13.99 to $74.66. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $29.16 that is $3K to $7K a year per listing.
- Average price
- $29.16inside the $15 to $100 sweet spot
- Price range
- $13.99–$74.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #717 within Throws. It carries 1,261 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #717in Throws
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 1,261per listing
- Listings tracked
- 34
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Aztec Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Wrangler - Sherpa Throw Blanket for Couch 50x60 Ultra Soft Plush Fleece Blanket Americana Decor Lightweight Warm Cozy Throw Perfect for Sofa Bed Living Room (Jesse Brown)
- Price
- $24.33
- Rating
- 4.8/5
- Reviews
- 1,623
- Age
- 1y ago

Wrangler - Plush Fleece Throw Blanket Super Soft Bedding Yellowstone-Inspired Dorm Room Essentials 50x60 Knockin Boots Pink
- Price
- $25.06
- Rating
- 4.8/5
- Reviews
- 1,623
- Age
- 1y ago

Touchat Native American Blanket Western Decor Boho Throw Blanket for Sofa Mexican Decorative Farmhouse Blanket Southwest Decor Woven Blankets Aztec Throw Blankets with Tassel(Beige 5060 inch)
- Price
- $22.96
- Rating
- 4.6/5
- Reviews
- 800
- Age
- 4y ago

Lqprom Aztec Native Throw Blankets Southwest Bed Blankets Cover 51x63
- Price
- $19.20
- Rating
- 4.6/5
- Reviews
- 1,495
- Age
- 5y ago

Homesy Boho Throw Blankets Southwestern Bed Throws Cover Reversible Green Aztec Southwest Blanket for Couch Chair Sofa Home Outdoor Beach Car Tent Travel Camping 51x63
- Price
- $22.75
- Rating
- 4.7/5
- Reviews
- 634
- Age
- 4y ago
Trending
estimated 90-day click momentum
Wrangler Duffel Bag for Women Large Travel Weekender Bag Designer Tapestry Carry On Bags Black
- Price
- $74.66
- Rating
- 4.7/5
- Reviews
- 330
- Age
- 1y ago

CASAAGUSTO Boho Throw Blanket with Tassel Farmhouse Western Flannel Bohemian Blanket Vintage Native Mexican Decorative Throw Ideal for Gifting (50x60 Inches Beige and Gray)
- Price
- $20.12
- Rating
- 4.6/5
- Reviews
- 1,779
- Age
- 2y ago

Wrangler - Oversized Fleece Throw Blanket for Couch 60x70 Ultra Soft Reversible Plush Blanket Americana Decor Cozy Western Style Throw for Sofa Bed Living Room (Jericho Aqua/Brown)
- Price
- $28.74
- Rating
- 4.8/5
- Reviews
- 1,623
- Age
- 1y ago

50x70 Inch Rust Throw Blanket - Soft & Fluffy Fleece Cute & Aesthetic Perfect for Sofa Couch Chair Bed Living Room & Bedroom All-Season Use Plush & Cozy Decorative Blanket
- Price
- $14.11
- Rating
- 4.6/5
- Reviews
- 1,580
- Age
- 1y ago

Woolrich Cotton Blend Jacquard Throw with Fringe Edge Lightweight All-Season Decorative Throw Blanket Machine Washable Oeko-TEX Certified Neutral Aztec 50x60
- Price
- $41.81
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 8mo ago
Newest
by launch date
Woolrich Cotton Blend Jacquard Throw with Fringe Edge Lightweight All-Season Decorative Throw Blanket Machine Washable Oeko-TEX Certified Neutral Aztec 50x60
- Price
- $41.81
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 8mo ago

Wrangler - Blanket Super Soft & Reversible Faux Fur Bedding Yellowstone Inspired Throw Blanket for Couch or Bed (Spotted Cow Print Brown 50 x 70)
- Price
- $30.49
- Rating
- 4.7/5
- Reviews
- 41
- Age
- 11mo ago

50x70 Inch Rust Throw Blanket - Soft & Fluffy Fleece Cute & Aesthetic Perfect for Sofa Couch Chair Bed Living Room & Bedroom All-Season Use Plush & Cozy Decorative Blanket
- Price
- $14.11
- Rating
- 4.6/5
- Reviews
- 1,580
- Age
- 1y ago

Wrangler - Plush Fleece Throw Blanket Super Soft Bedding Yellowstone-Inspired Dorm Room Essentials 50x60 Knockin Boots Pink
- Price
- $25.06
- Rating
- 4.8/5
- Reviews
- 1,623
- Age
- 1y ago

Wrangler - Blanket Super Soft Plush Fleece Bedding Yellowstone Inspired Throw Blanket for Couch or Bed (Coyote Sands Pink 50 x 60)
- Price
- $24.27
- Rating
- 4.8/5
- Reviews
- 1,623
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
28
Est. top-5 brand share
67%
Top 20: 99%
Est. top-5 click share
41%
Top 20: 81%
Open market
30%
- Wrangler48%
- Touchat5%
- Lqprom5%
- Homesy5%
- Carstens4%
- Hydration Nation4%
Demand
Aztec Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Aztec Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wrangler blanket210K/yr
- western blanket155K/yr
- western throw blanket108K/yr
- aztec blanket86K/yr
- aztec throw blanket39K/yr
- navajo blanket34K/yr
- western blankets39K/yr
- cowboy blanket26K/yr
- southwestern throw blanket25K/yr
- wrangler throw blanket35K/yr
Reviews and returns
What reviews say buyers love and hate about Aztec Blanket
We read the reviews and the return reasons for every product selling here.
“Not as thick as appears”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aztec Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









