Is automatic foaming soap dispenser profitable to sell on Amazon United States?

The niche generates $499K/yr across 63 tracked products. 19 of 29 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Worth a look (64/100).

How competitive is the automatic foaming soap dispenser niche?

33 brands and 48 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 49% of demand.

What do buyers complain about in automatic foaming soap dispenser?

Top complaints mined from reviews: Durability, Dispensing Mechanism, Functionality-Overall. The return rate is 4.2%.

When does demand for automatic foaming soap dispenser peak?

Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 2.3× the quietest.

What does it cost to enter the automatic foaming soap dispenser niche?

Listings span $12.27–$81.80; the average listing price is $25.58 (sweet spot $15–$100). The average incumbent carries 935 reviews — the moat a new listing must climb.

automatic foaming soap dispenser

Worth a look

Shows a sweet-spot price point ($25.58 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible$25.58

avg listing price — sweet spot $15–$100

Price range

Great$12.27–$81.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great49%

top-5 brand share — no brand owns this niche

Competition

Great32%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good935.02

avg incumbent reviews — the moat a new listing must climb

Market size

Good$499K

$499K/yr · 481K searches

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Growth

Okay+5.1%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, automatic foaming soap dispenser is a $499K/yr Amazon United States market (481K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 64/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

automatic foaming soap dispenser market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: $384K–$512K; units × avg price
Conversion rate: 4.1%
Avg BSR: #940
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 14.9%
Avg brand age: 30 months
Avg seller age: 165 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

33 falling

Sellers

Top-5 brand share

49%

Top 20: 91%

Top-5 click share

32%

Top 20: 70%

Open market

47%

OHIFAST16%
Cheftick10%
Ipefan9%
Phneems7%
MTYGK7%
VZZNN5%

Demand & seasonality

Weekly Amazon search volume, last 62 weeks — +5.1% search growth over the last 90 days.

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.3×

Open Trend

Top automatic foaming soap dispenser search terms

automatic foaming soap dispenser159K/yr +2.4%2.5% conv.
automatic foam soap dispenser66K/yr +13.2%2.6% conv.
automatic soap dispenser foam27K/yr -13.2%3.8% conv.
foam soap dispenser automatic28K/yr -6.3%3.5% conv.
automatic soap dispenser wall mount29K/yr -5.8%1.1% conv.
automatic foaming soap dispenser touchless14K/yr +42.2%3.2% conv.
touchless foaming soap dispenser19K/yr -5.7%3.1% conv.
automatic foaming hand soap dispenser17K/yr -2.5%2.9% conv.
automatic foam soap dispenser touchless14K/yr +22.0%3.5% conv.
gold automatic soap dispenser13K/yr +14.0%1.4% conv.

All search terms

Top automatic foaming soap dispenser products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Automatic Foaming Soap Dispenser Digital Display 6-Level Foam Adjustable

Cheftick$22.464.4★2,798 rev

OHIFAST Automatic Foaming Soap Dispenser Touchless USB Rechargeable Smart Hand Soap Dispenser 9-Level Adjustable Physical Button Operation 13.5oz/400mL Wall Mounted for Bathroom Kitchen Dish Soap

OHIFAST$17.904.6★394 rev

Automatic Soap Dispenser Foaming Touchless: 9oz Black Plastic - Rechargeable Electric Smart Auto Foam Soap Dispenser - Hand Dish Bathroom Kitchen

Phneems$19.144.3★483 rev

MTYGK 2 Pack Automatic Foaming Soap Dispenser Touchless Foam Soap Dispenser 12.8oz Rechargeable Wall Mounted Smart for Bathroom and Kitchen Dish Soap Easy for Toddlers(White)

MTYGK$28.604.2★455 rev

Ipefan Automatic Soap Dispenser Touchless Rechargeable Foaming Soap Dispenser 15oz/420ml Smart Hand Soap Dispensers 4-Level Adjustable Wall Mount for Bathroom Kitchen Dish Soap Hands-Free

Ipefan$16.494.6★939 rev

Newest

by launch date

2026 Patent Edition Automatic Soap Dispenser Touchless 300ml Hand Soap Dispenser with 4 Adjustable Foam Levels IPX5 Waterproof Rechargeable Foaming Soap Dispenser for Kitchen & Bathroom

Amz Jet$18.9065 rev

1mo ago

Automatic Foaming Soap Dispenser(IPX5 Waterproof 12oz/350ml

Saertiloki$28.8067 rev

2mo ago

Automatic Foaming Soap Dispenser Touchless USB Rechargeable Soap Dispenser

DODO MEKIA$18.6655 rev

3mo ago

P11 Seafoam Green Automatic Foaming Soap Dispenser Touchless Sensor for Aesthetic Bathroom Decor 4-Level Adjustable USB-C Rechargeable 380ml Wall Mounted or Countertop for Kitchen and Bathroom

wisekoti$14.6861 rev

3mo ago

Rudnia Automatic Soap Dispenser Foaming Soap Dispenser Touchless with Continuous Dispensing 4-Level Adjustable Rechargeable Hand Soap Dispensers Wall Mounted or Countertop for Bathroom & Kitchen

Rudnia$16.55157 rev

5mo ago

What buyers say about automatic foaming soap dispenser

What buyers praise and complain about, mined from review topics.

What buyers love

Dispensing Mechanism22%

“Awesome Dispenser”

Ease Of Use10%

“EASY TO USE”

Quality-Overall8%

“solid build quality”

Charging6%

“Charge lasts”

Ease Of Cleaning5%

“Easy to clean”

Design-Overall5%

“Design is Good”

Battery Life5%

“Battery lasts a long time”

Efficiency4%

“Works smoothly”

Value For Money4%

“Great buy”

Advertised Vs Actual Product3%

“As described”

What buyers complain about

Durability20%

“Did not last”

Dispensing Mechanism15%

“Doesn't dispense”

Functionality-Overall9%

“Not Functional”

Charging6%

“Doesn't hold charge”

Quality-Overall4%

“Poor quality- two broke on me already”

Battery Life3%

“Battery die”

Leak-Proof2%

“It leaks”

Noise Level2%

“Very loud”

Value For Money2%

“I will say for the price point that it seems a bit on the pricey side”

Size-Overall2%

“Huge”

Top return reasons

Dispensing Mechanism41%

Functionality-Overall12%

Size-Overall7%

Charging7%

Color5%