Aunt Blanket

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

42K

Growth, 90 days vs prior 90

+24.3%

Conversion, latest week

2.9%

Market size, estimated

$26Ka year

Peak month

December10.0× the quietest month

Top search term

aunt blanket24K searches a year

Listings sell for $21.48 on average, from $11.42 to $33.23. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.48 that is $0 to $2K a year per listing.

Average price

$21.48inside the $15 to $100 sweet spot

Price range

$11.42–$33.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.9%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 24.6% of listings are out of stock. The average listing ranks #2,231 within Throws. It carries 348 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

24.6%

Average rank

#2,231in Throws

Average rating

4.78 starsAmazon United States average 4.42 stars

Average reviews

348per listing

Listings tracked

46

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months