Is astrobot toy profitable to sell on Amazon United States?

The niche generates $77K/yr across 12 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is -33.0%. Flapen's verdict: Skip it (40/100).

How competitive is the astrobot toy niche?

7 brands and 36 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in astrobot toy?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Strength. The return rate is 1.3%.

When does demand for astrobot toy peak?

Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.

What does it cost to enter the astrobot toy niche?

Listings span $11.30–$128.57; the average listing price is $32.79 (sweet spot $15–$100). The average incumbent carries 111 reviews — the moat a new listing must climb.

astrobot toy

Skip it

Soft demand (-33.0% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$32.79

avg listing price — sweet spot $15–$100

Review moat

Great110.67

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Good$11.30–$128.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$77K

$77K/yr · 66K searches

Competition

Bad79%

top-5 click share — a locked-up shelf

Brand share

Bad96%

top-5 brand share — brand-locked demand

Growth

Bad-33.0%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, astrobot toy is a $77K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

astrobot toy market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $33K–$41K; units × avg price
Conversion rate: 3.6%
Avg BSR: #3,687
Page quality: 0%
Prime: 83%
Sponsored: 58%
Out of stock: 2.9%
Avg brand age: 37 months
Avg seller age: 172 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 flat

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

GUND32%
Paladone19%
Good Smile Company16%
Northwest15%
Funko14%
Playstation2%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — -33.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 3.8×

Open Trend

Top astrobot toy search terms

astrobot toy27K/yr -32.8%2.4% conv.
astrobot plush23K/yr -41.7%4.9% conv.
astro bot toys16K/yr -19.1%1.3% conv.

All search terms

Top astrobot toy products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sony PlayStation Astro Bot Plush Official PlayStation 5 Plushies Video Game Merch Stuffed Animal for Kids and Collectors 9

GUND$16.314.6★38 rev

Northwest Astrobot Hugger Pillow & Silk Touch Throw Blanket Set PlayStation Stuffed Pillow 50x60 inch Blanket and 11 inch Plushie

Northwest$27.804.8★215 rev

Funko Pop! Games: Astro Bot - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Game Fans - Model Figure for Collectors and Display

Funko$15.064.7★723 rev

Good Smile Company Astros Playroom: Astro Nendoroid Action Figure

Good Smile Company$128.574.5★82 rev

Astro Bot Coin Buddies Money Box 18cm Interactive Piggy Bank with Sound Effects Battery-Powered Coin Bank for Kids & Gamers Fun Savings Toy (Batteries Not Included) | Paladone

Paladone$20.093.7★19 rev

Newest

by launch date

Astro Bot Coin Buddies Money Box 18cm Interactive Piggy Bank with Sound Effects Battery-Powered Coin Bank for Kids & Gamers Fun Savings Toy (Batteries Not Included) | Paladone

Paladone$20.0919 rev

4mo ago

Astrobot PlayStations Astro Bot Fighting Enemies in Space T-Shirt

Playstation$18.1520 rev

5mo ago

Paladone Astrobot Icon Light 12cm Character Lamp for Desk Bedroom or Gaming Setup BatteryPowered Display Light

Paladone$21.9920 rev

5mo ago

Astro Bot Wall Mountable LED Neon Light - Officially Licensed Playstation Merchandise Gift for Game Rooms | Paladone

Paladone$26.136 rev

6mo ago

Paladone Astro BOT Original Fridge Magnets

Paladone$11.3027 rev

7mo ago

What buyers say about astrobot toy

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Great quality figure”

Soft Feel15%

“The blanket is soft”

Advertised Vs Actual Product8%

“Better than I expected”

Size-Overall8%

“Good fit”

Gifting Purpose7%

“Great Christmas gift”

Collectibles6%

“I might actually order another because I like to keep collectable toys in the box”

Value For Money5%

“Worth the money”

Brightness/Shine/Glow5%

“Light is very bright”

Design-Overall2%

“The design is cute”

Ease Of Cleaning2%

“REALLY CLEAN”

What buyers complain about

Quality-Overall16%

“Poor Quality Control”

Size-Overall13%

“Bigger than I thought”

Strength11%

“more fragile than expected”

Durability9%

“Broken within hours”

Material Quality7%

“I know someone will think that it is cheap material”

Defective Material/Parts7%

“You have to be very careful or the pieces break off”

Touch/Button Controls3%

“feels like you found it at dollar tree with its awkward button”

Hard Feel2%

“Small not soft”

Balance/Stability2%

“Too fragile”

Product Condition2%

“Brand new item arrived with very clear scuffing or poor printing on the face”

Top return reasons

Defective Material/Parts25%

Size-Overall15%

Functionality-Overall13%

Quality-Overall8%

Durability5%

Product Condition4%

Value For Money4%

Display-Overall3%

Adhesion/Stickiness3%

Brightness/Shine/Glow2%

Common questions

Is astrobot toy profitable to sell on Amazon United States?: The niche generates $77K/yr across 12 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is -33.0%. Flapen's verdict: Skip it (40/100).
How competitive is the astrobot toy niche?: 7 brands and 36 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in astrobot toy?: Top complaints mined from reviews: Quality-Overall, Size-Overall, Strength. The return rate is 1.3%.
When does demand for astrobot toy peak?: Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the astrobot toy niche?: Listings span $11.30–$128.57; the average listing price is $32.79 (sweet spot $15–$100). The average incumbent carries 111 reviews — the moat a new listing must climb.