Amber Candle

Shoppers searched for this 667K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $977K a year.

Searches, last 12 months

667K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

4.8%

Market size, estimated

$977Ka year

Peak month

December11.6× the quietest month

Top search term

voluspa candle328K searches a year

Listings sell for $30.50 on average, from $14.09 to $51.79. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $30.50 that is $23K to $31K a year per listing.

Average price

$30.50inside the $15 to $100 sweet spot

Price range

$14.09–$51.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$23K–$31K

Returns

1.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #237 within Candles. It carries 640 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

7.5%

Average rank

#237in Candles

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

640per listing

Listings tracked

39

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months