Allergy Mattress Protector Full
FailShoppers spend an estimated $22K a year here, so Allergy Mattress Protector Full is a Fail.
- Flapen Score
- 40 / 100Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 4940
- Market size
- $22K/yr10K searches / yr
- 90-day growth
- +8.2%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 17 sellers
Flapen Score
Allergy Mattress Protector Full against its category
The dotted line is the Home & Kitchen average. Past it, Allergy Mattress Protector Full is stronger. Inside it, weaker.
Market
The Allergy Mattress Protector Full market on Amazon at a glance
Shoppers on Amazon United States searched for Allergy Mattress Protector Full 10K times last year and spent an estimated $22K. The top 5 brands take 94% of clicks. Demand peaks in Aug. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- +8.2%
- Conversion, latest week
- 7.3%
- Market size, estimated
- $22Ka year
- Peak month
- August2.3× the quietest month
- Top search term
- allergy mattress protector full5K searches a year
02 · Price
A sale here is worth $29.46.
Listings sell for $29.46 on average, from $13.46 to $46.59. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $29.46 that is $0 to $3K a year per listing.
- Average price
- $29.46inside the $15 to $100 sweet spot
- Price range
- $13.46–$46.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #37 within Mattress Protectors & Encasements. It carries 24,189 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #37in Mattress Protectors & Encasements
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 24,189per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 89 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 89 months
Products
Top Allergy Mattress Protector Full products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AllerEase Maximum Allergy Mattress Protector Full Size
- Price
- $35.43
- Rating
- 4.5/5
- Reviews
- 5,325
- Age
- 10y ago
Utopia Bedding Full Size Mattress Protector Zippered 100% Waterproof Bed Bug and Dust Mite Proof Mattress Encasement Absorbent 6 Sided Mattress Cover
- Price
- $22.17
- Rating
- 4.6/5
- Reviews
- 132,636
- Age
- 11y ago
AllerEase Ultimate Allergy Protection and Comfort Zippered Mattress Protector Full White
- Price
- $38.11
- Rating
- 4.5/5
- Reviews
- 3,374
- Age
- 10y ago
AllerEase Waterproof Mattress Protector Stain Protection Full Size Allergen Barrier Hot Water Washable Machine Washable Durable Zippered Knit Mattress Cover Stretch Corners (White)
- Price
- $24.93
- Rating
- 4.5/5
- Reviews
- 1,766
- Age
- 13y ago
HOSPITOLOGY PRODUCTS Mattress Encasement - Zippered Bed Bug Dust Mite Proof Hypoallergenic - Sleep Defense System - Full/Double - Waterproof - Stretchable - Standard 12 Depth - 54 W x 75 L
- Price
- $40.29
- Rating
- 4.6/5
- Reviews
- 11,816
- Age
- 14y ago
Trending
estimated 90-day click momentum
Everlasting Comfort Premium Full Size Mattress Protector - Waterproof & Hypoallergenic Noiseless Design Washable Cover 18 Deep Pocket Bed Bug & Dust Mite Proof Cover for Sleep Hygiene
- Price
- $22.10
- Rating
- 4.4/5
- Reviews
- 7,742
- Age
- 8y ago
Premium Waterproof Zippered Mattress Protector Full Size 8 Depth
- Price
- $21.04
- Rating
- 4.6/5
- Reviews
- 59,474
- Age
- 4y ago
Premium Waterproof Zippered Mattress Protector Full Size 6 Depth
- Price
- $19.15
- Rating
- 4.6/5
- Reviews
- 59,474
- Age
- 4y ago
Amazon Basics Waterproof Mattress Protector Full Size 18-Inch Deep Pocket White
- Price
- $13.46
- Rating
- 4.5/5
- Reviews
- 1,147
- Age
- 1y ago
Protect-A-Bed Essential Waterproof Mattress Protector Full
- Price
- $26.44
- Rating
- 4.6/5
- Reviews
- 163
- Age
- 11mo ago
Newest
by launch dateProtect-A-Bed Essential Waterproof Mattress Protector Full
- Price
- $26.44
- Rating
- 4.6/5
- Reviews
- 163
- Age
- 11mo ago
Amazon Basics Waterproof Mattress Protector Full Size 18-Inch Deep Pocket White
- Price
- $13.46
- Rating
- 4.5/5
- Reviews
- 1,147
- Age
- 1y ago
AllerEase CleanBoost Waterproof Fitted Mattress Protector Full
- Price
- $25.30
- Rating
- 4.6/5
- Reviews
- 278
- Age
- 2y ago
AllerEase Platinum Zip-Off Top Waterproof Mattress Protector Full
- Price
- $46.59
- Rating
- 4.2/5
- Reviews
- 1,094
- Age
- 2y ago
BEDLORE Waterproof Mattress Protector Full Size Mattress Pad with Deep Pocket 6-15 Depth Soft Dirt-Proof Double Bed Mattress Cover for Bedroom College Dorm Hotel (Gray)
- Price
- $22.49
- Rating
- 4.6/5
- Reviews
- 23,362
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
17
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
6%
- Aller-Ease54%
- Utopia Bedding24%
- HOSPITOLOGY PRODUCTS8%
- Four Seasons Essentials4%
- BEDLORE2%
- Protect-A-Bed2%
- Open — no brand owns it (4 brands, 6%)
Demand
Allergy Mattress Protector Full search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.3×
Search terms
Top Allergy Mattress Protector Full search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- allergy mattress protector full5K/yr
- dust mite mattress cover full3K/yr
- allergen mattress protector full2K/yr
Reviews and returns
What reviews say buyers love and hate about Allergy Mattress Protector Full
We read the reviews and the return reasons for every product selling here.
“NOT WATERPROOF”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
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FAQ
Common Allergy Mattress Protector Full questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data