Air Mattress

Shoppers searched for this 18.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +40.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45.9M a year.

Searches, last 12 months

18.2M

Growth, 90 days vs prior 90

+40.3%

Conversion, latest week

4.7%

Market size, estimated

$45.9Ma year

Peak month

July2.3× the quietest month

Top search term

air mattress5.9M searches a year

Listings sell for $54.01 on average, from $13.67 to $144.82. Amazon reports units sold in ranges, and this niche reaches the top one: 800K units or more a year. The average listing sells 12,500 to 15,000 of them. At $54.01 that is $675K to $810K a year per listing.

Average price

$54.01inside the $15 to $100 sweet spot

Price range

$13.67–$144.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

800K or moreAmazon's top range

Units per listing a year

12,500–15,000

Revenue per listing a year

$675K–$810K

Returns

6.3%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #17 within Air Mattresses & Accessories. It carries 11,814 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

98%

Out of stock, average day

0.5%

Average rank

#17in Air Mattresses & Accessories

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

11,814per listing

Listings tracked

51

16 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

15Amazon's first-year sales bar

Average brand age

34 months