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Ah So Wine Opener

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -14.4% this quarter, so Ah So Wine Opener is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$557K/yr131K searches / yr
90-day growth
-14.4%search demand this quarter
Competition
72%top-5 click share · 10 brands · 32 sellers

Flapen Score

Ah So Wine Opener against its category

The dotted line is the Home & Kitchen average. Past it, Ah So Wine Opener is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ah So Wine Opener market on Amazon at a glance

Shoppers on Amazon United States searched for Ah So Wine Opener 131K times last year and spent an estimated $557K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $557K a year.

Searches, last 12 months
131K
Growth, 90 days vs prior 90
-14.4%
Conversion, latest week
9.4%
Market size, estimated
$557Ka year
Peak month
December4.2× the quietest month
Top search term
durand wine opener41K searches a year

02 · Price

A sale here is worth $45.15.

Listings sell for $45.15 on average, from $7.01 to $144.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $45.15 that is $68K to $90K a year per listing.

Average price
$45.15inside the $15 to $100 sweet spot
Price range
$7.01–$144.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,500–2,000
Revenue per listing a year
$68K–$90K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,257 within Bar Tools & Drinkware. It carries 684 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,257in Bar Tools & Drinkware
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
684per listing
Listings tracked
12

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
70 months

Products

Top Ah So Wine Opener products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

32

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

11%

  • Brand 136%
  • Brand 219%
  • Brand 314%
  • Brand 47%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (4 brands, 11%)

Demand

Ah So Wine Opener search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Ah So Wine Opener search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • durand wine opener41K/yr
  • ah so wine opener23K/yr
  • durand17K/yr
  • vintage wine opener6K/yr
  • ah-so wine opener6K/yr
  • the durand wine opener7K/yr
  • two prong wine opener6K/yr
  • ah so4K/yr
  • durand corkscrew4K/yr
  • wine opener for old corks4K/yr

Reviews and returns

What reviews say buyers love and hate about Ah So Wine Opener

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Strength”
0.9%of orders come back
“I'm not strong enough at age 72”
A buyer, on “Strength”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ah So Wine Opener questions

Answered from the same tracked data.