Is agate coaster profitable to sell on Amazon United States?

The niche generates $64K/yr across 82 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +6.2%. Flapen's verdict: Worth a look (57/100).

How competitive is the agate coaster niche?

42 brands and 52 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 40% of demand.

What do buyers complain about in agate coaster?

Top complaints mined from reviews: Color, Advertised Vs Actual Product, Size-Overall. The return rate is 2.3%.

When does demand for agate coaster peak?

Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the agate coaster niche?

Listings span $5.85–$66.67; the average listing price is $25.86 (sweet spot $15–$100). The average incumbent carries 487 reviews — the moat a new listing must climb.

agate coaster

Worth a look

Shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Avg price

Incredible$25.86

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Price range

Great$5.85–$66.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great487.39

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+6.2%

90-day search growth — must beat 0% to launch

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$64K

$64K/yr · 104K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, agate coaster is a $64K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.

Data updated Aug 6, 2026 · scored weekly · How we score niches

agate coaster market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $39K–$52K; units × avg price
Conversion rate: 2.4%
Avg BSR: #1,736
Page quality: 0%
Prime: 99%
Sponsored: 88%
Out of stock: 12.0%
Avg brand age: 38 months
Avg seller age: 181 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

42 falling

Sellers

Top-5 brand share

40%

Top 20: 84%

Top-5 click share

24%

Top 20: 61%

Open market

56%

Yougoals11%
SISAMN10%
FOLKOR LIFE7%
XMHOME6%
Blueshyhall5%
ANATTASOUL5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top agate coaster search terms

agate coasters35K/yr +12.0%1.2% conv.
crystal coasters29K/yr -0.1%2.1% conv.
geode coasters15K/yr +7.0%1.4% conv.
quartz coasters6K/yr +15.8%0.7% conv.
crystal coaster5K/yr +22.2%1.3% conv.
agate coaster6K/yr -0.2%1.5% conv.
geode coaster4K/yr -17.1%1.6% conv.
agate coasters set of 43K/yr -40.5%1.7% conv.

All search terms

Top agate coaster products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sisamn Natural Agate Slices Bulk Crystal Geode Coasters Set of 4 - Unique 4-5 Inch Cute Stone Drink Coasters with Rubber Bumpers - Natural Slices Geode for Home Decor Coffee Table Bar Accessories

SISAMN$36.524.5★84 rev

Blueshyhall Natural Agate Coasters Bar Beer Coffee Tea Coaster White Agate Slices Cup Mat with Gold Plated Edge for Home Decor Set of 4

Blueshyhall$25.474.3★13 rev

ANATTASOUL 3D Geodes Printed Wooden Coasters Set of 9 Bulk(3.9)

ANATTASOUL$14.863.7★72 rev

Rose Quartz Decor Coaster Natural Pink Crystal Coasters Gold Edge Set of 4 (Square 3.5-4)

L-stone$39.944.6★132 rev

Godinger Dublin Coasters Barware Coaster for Drinks Coasters for Coffee Table Crystal Glass Bar Coaster Drinkware & Glassware Decor Set of 4

Godinger$15.044.8★1,370 rev

Newest

by launch date

Coasters Set of 6 for Drinks 3.8 Inch Large Coasters for Coffee Table Crystal Coasters Round Cup Coaster for Hot & Cold Drinks Ideal for Coffee Tables Home Kitchen Decor (Clear Set of 6)

Yeleford$18.157 rev

4mo ago

ZQXJWFY Glass Coasters Round Cup Mat Clear Glass Coasters for Drinks Coffee Tea Wine Decorative Wine Bottle Coaster Crystal Drink Coaster for Restaurant bar Kitchen Dining Table (BD-Clear-2pcs)

ZQXJWFY$9.8516 rev

7mo ago

ANATTASOUL 3D Geodes Printed Wooden Coasters Set of 9 Bulk(3.9)

ANATTASOUL$14.8672 rev

10mo ago

VIBRATITE 4 Inch Glass Coasters Set of 4 Clear Round Drink Coasters

VIBRATITE$15.1445 rev

10mo ago

Blueshyhall Natural Agate Coasters Bar Beer Coffee Tea Coaster White Agate Slices Cup Mat with Gold Plated Edge for Home Decor Set of 4

Blueshyhall$25.4713 rev

2y ago

What buyers say about agate coaster

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Good Quality with caveats”

Color13%

“colors are beautiful”

Advertised Vs Actual Product10%

“As described”

Design-Overall8%

“interesting design”

Value For Money8%

“Good deal”

Size-Overall5%

“Will fit nicely into any devote”

Durability4%

“Very durable”

Shape/Style4%

“Very elegant”

Strength4%

“not flimsy”

Ease Of Cleaning3%

“The glass has a clean”

What buyers complain about

Color12%

“not the blue dye”

Advertised Vs Actual Product12%

“Not as pictured”

Size-Overall10%

“This is big”

Material Quality8%

“They are more like a cardboard material and gets stained and wet”

Thickness5%

“Little bit thin”

Quality-Overall4%

“Cheap quality”

Functionality-Overall4%

“They do not work”

Durability4%

“easily broken”

Value For Money3%

“Could have bought at the dollar store much cheaper”

Ease Of Use3%

“not practical”

Top return reasons

Size-Overall25%

Color23%

Advertised Vs Actual Product15%

Quality-Overall8%

Material Quality5%

Value For Money3%

Design-Overall2%

Display Colors2%

Defective Material/Parts2%

Scratch Resistance2%

Common questions

Is agate coaster profitable to sell on Amazon United States?: The niche generates $64K/yr across 82 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +6.2%. Flapen's verdict: Worth a look (57/100).
How competitive is the agate coaster niche?: 42 brands and 52 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in agate coaster?: Top complaints mined from reviews: Color, Advertised Vs Actual Product, Size-Overall. The return rate is 2.3%.
When does demand for agate coaster peak?: Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the agate coaster niche?: Listings span $5.85–$66.67; the average listing price is $25.86 (sweet spot $15–$100). The average incumbent carries 487 reviews — the moat a new listing must climb.