Aera Diffuser
FailThe top 5 brands take 100% of clicks, so Aera Diffuser is a Fail.
- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $309K/yr86K searches / yr
- 90-day growth
- +11.5%search demand this quarter
- Competition
- 64%top-5 click share · 3 brands · 7 sellers
Flapen Score
Aera Diffuser against its category
The dotted line is the Home & Kitchen average. Past it, Aera Diffuser is stronger. Inside it, weaker.
Market
The Aera Diffuser market on Amazon at a glance
Shoppers on Amazon United States searched for Aera Diffuser 86K times last year and spent an estimated $309K. All 3 brands take every click. Demand peaks in Oct. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $309K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- +11.5%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $309Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- aera36K searches a year
02 · Price
A sale here is worth $84.74.
Listings sell for $84.74 on average, from $28.71 to $246.56. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $84.74 that is $8K to $21K a year per listing.
- Average price
- $84.74inside the $15 to $100 sweet spot
- Price range
- $28.71–$246.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $8K–$21K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #483 within Home Fragrance. It carries 117 reviews at 4.06 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 5.9%
- Average rank
- #483in Home Fragrance
- Average rating
- 4.06 starsAmazon United States average 4.42 stars
- Average reviews
- 117per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Aera Diffuser products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 2, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AERA Mini Waterless Plug-in Essential Oil Diffuser for Rooms 100400 Sq Ft Smart Aromatherapy Machine with App & Alexa Control (Fits 12.5 mL Capsules Sold Seperately) White
- Price
- $89.44
- Rating
- 3.8/5
- Reviews
- 303
- Age
- 4y ago

Aera Waterless Essential Oil Diffuser for Large Rooms (5001000 Sq Ft) + Wi-Fi App & Alexa Control Hypoallergenic Luxury Home Scent System (Fits 25mL Capsules Sold Separately) White
- Price
- $195.39
- Rating
- 3.8/5
- Reviews
- 283
- Age
- 5y ago

Aera White Tea - Essential Oil Capsule Refill for Diffuser - Notes of White Tea Jasmine and Thyme - Elegant Embrace Fragrance for Home - Works with The Aera Diffuser (25mL)
- Price
- $57.07
- Rating
- 4.3/5
- Reviews
- 194
- Age
- 8y ago

Aera Beach House Essential Oil for Home Diffuser - Notes of Ocean Air Gardenia Tiare & Lily of the Valley Summer Fragrance Capsule Refill - Works with The Aera Diffuser (25mL)
- Price
- $56.41
- Rating
- 4.3/5
- Reviews
- 215
- Age
- 6y ago

Aera True Loves Citrus Grove - Deodorizing Home Fragrance Scent Refill for Pet Odor - Notes of Wild Sage & Lemon - 12.5mL - For Use With Aera Diffuser (Sold Separately)
- Price
- $30.51
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 1y ago
Trending
estimated 90-day click momentum
Aera Poetry - Essential Oil for Home Smooth Suede and Violet Fragrance - Notes of Vetiver Eucalyptus and Woods - Scent Refill - Works with The Aera Diffuser
- Price
- $56.01
- Rating
- 4.2/5
- Reviews
- 110
- Age
- 9y ago

Aera Waterless Plug-in Essential Oil Diffuser for Large Rooms + Beach House Fragrance Capsule Wi-Fi App & Alexa Control Luxury Home Fragrance Scent Machine Starter Kit (Includes 1 Capsule)
- Price
- $246.56
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 1y ago

Aera Sicillian Citrus - Essential Oil for Home Diffuser - Notes of Lemon Zest Geranium Clary Sage & Cedar - Frangrance Capsule Refill - Works with The Aera Diffuser (25mL)
- Price
- $57.33
- Rating
- 4.0/5
- Reviews
- 124
- Age
- 8y ago

Aera Soft Sunday - Essential Oil for Home Warm and Cozy MoodBoost Fragrance - Notes of Sandalwood and Vanilla - Scent Refill - Works with The Aera Diffuser
- Price
- $59.22
- Rating
- 3.9/5
- Reviews
- 23
- Age
- 3y ago

Aera Mini Home Fragrance Diffuser and Mini Moondance Scent Refill Bundle - for Rooms 100-500 Sq Ft - Alexa Compatible Hypoallergenic Family and Pet Safe App Controlled
- Price
- $121.81
- Rating
- 3.7/5
- Reviews
- 15
- Age
- 1y ago
Newest
by launch date
Aera True Loves Citrus Grove - Deodorizing Home Fragrance Scent Refill for Pet Odor - Notes of Wild Sage & Lemon - 12.5mL - For Use With Aera Diffuser (Sold Separately)
- Price
- $30.51
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 1y ago

Aera True Loves Ocean Breeze - Deodorizing Home Fragrance Scent Refill for Pet Odor - Notes of Sea Air - 12.5mL - For Use With Aera Diffuser (Sold Separately)
- Price
- $30.89
- Rating
- 4.9/5
- Reviews
- 9
- Age
- 1y ago

Aera Mini Home Fragrance Diffuser and Mini Moondance Scent Refill Bundle - for Rooms 100-500 Sq Ft - Alexa Compatible Hypoallergenic Family and Pet Safe App Controlled
- Price
- $121.81
- Rating
- 3.7/5
- Reviews
- 15
- Age
- 1y ago

Aera Waterless Plug-in Essential Oil Diffuser for Large Rooms + White Tea Fragrance Capsule Wi-Fi App & Alexa Control Luxury Home Fragrance Scent Machine Starter Kit (Includes 1 Capsule)
- Price
- $242.10
- Rating
- 2.5/5
- Reviews
- 5
- Age
- 1y ago

Aera Waterless Plug-in Essential Oil Diffuser for Large Rooms + Beach House Fragrance Capsule Wi-Fi App & Alexa Control Luxury Home Fragrance Scent Machine Starter Kit (Includes 1 Capsule)
- Price
- $246.56
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 rising
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 96%
Open market
0%
- AERA96%
- Westin2%
- Pura2%
- Open — no brand owns it (0%)
Demand
Aera Diffuser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.6×
Search terms
Top Aera Diffuser search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- aera36K/yr
- aera diffuser38K/yr
- aera diffuser refill7K/yr
- aera mini4K/yr
Reviews and returns
What reviews say buyers love and hate about Aera Diffuser
We read the reviews and the return reasons for every product selling here.
“No smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aera Diffuser questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









