Advice and Wishes for the Mr and Mrs
MaybeThe top 5 brands take only 42% of clicks. But the products selling today already average 4.8★, so Advice and Wishes for the Mr and Mrs is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 4954
- Market size
- $79K/yr181K searches / yr
- 90-day growth
- +12.7%search demand this quarter
- Competition
- 27%top-5 click share · 46 brands · 58 sellers
Flapen Score
Advice and Wishes for the Mr and Mrs against its category
The dotted line is the Home & Kitchen average. Past it, Advice and Wishes for the Mr and Mrs is stronger. Inside it, weaker.
Market
The Advice and Wishes for the Mr and Mrs market on Amazon at a glance
Shoppers on Amazon United States searched for Advice and Wishes for the Mr and Mrs 181K times last year and spent an estimated $79K. The top 5 brands take 42% of clicks. Demand peaks in Apr–May–Jul. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.
- Searches, last 12 months
- 181K
- Growth, 90 days vs prior 90
- +12.7%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $79Ka year
- Peak month
- May3.0× the quietest month
- Top search term
- advice and wishes cards22K searches a year
02 · Price
A sale here is worth $11.21.
Listings sell for $11.21 on average, from $5.28 to $26.88. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $11.21 that is $0 to $1K a year per listing.
- Average price
- $11.21under the $15 to $100 sweet spot
- Price range
- $5.28–$26.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #1,708 within Party Games & Activities. It carries 186 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #1,708in Party Games & Activities
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 186per listing
- Listings tracked
- 70
04 · Newcomers
0 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Advice and Wishes for the Mr and Mrs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
46 rising
Sellers
58
Top-5 brand share
42%
Top 20: 80%
Top-5 click share
27%
Top 20: 59%
Open market
54%
- Brand 119%
- Brand 29%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Advice and Wishes for the Mr and Mrs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jul · busiest ÷ quietest = 3.0×
Search terms
Top Advice and Wishes for the Mr and Mrs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- advice and wishes cards22K/yr
- advice for the bride cards17K/yr
- advice and wishes for the mr and mrs39K/yr
- wedding advice cards21K/yr
- bridal shower advice cards13K/yr
- advice cards11K/yr
- advice cards for bridal shower13K/yr
- advice and wishes box15K/yr
- wedding advice and wishes cards5K/yr
- wedding advice cards and box7K/yr
Reviews and returns
What reviews say buyers love and hate about Advice and Wishes for the Mr and Mrs
We read the reviews and the return reasons for every product selling here.
“cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Advice and Wishes for the Mr and Mrs questions
Answered from the same tracked data.