9x12 Frame
MaybeBuyers convert on 10.6% of searches. But the average product has 10,617 reviews to catch up to, so 9x12 Frame is a Maybe.
- Flapen Score
- 57 / 100Top 16% of 11,240 Home & Kitchen niches · +8 vs the category median of 4957
- Market size
- $849K/yr688K searches / yr
- 90-day growth
- +13.9%search demand this quarter
- Competition
- 53%top-5 click share · 15 brands · 21 sellers
Flapen Score
9x12 Frame against its category
The dotted line is the Home & Kitchen average. Past it, 9x12 Frame is stronger. Inside it, weaker.
Market
The 9x12 Frame market on Amazon at a glance
Shoppers on Amazon United States searched for 9x12 Frame 688K times last year and spent an estimated $849K. The top 5 brands take 73% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $849K a year.
- Searches, last 12 months
- 688K
- Growth, 90 days vs prior 90
- +13.9%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $849Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- 9x12 frame276K searches a year
02 · Price
A sale here is worth $11.64.
Listings sell for $11.64 on average, from $5.39 to $30.80. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $11.64 that is $47K to $58K a year per listing.
- Average price
- $11.64under the $15 to $100 sweet spot
- Price range
- $5.39–$30.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $47K–$58K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #107 within Picture Frames. It carries 10,617 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #107in Picture Frames
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 10,617per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top 9x12 Frame products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
21
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
53%
Top 20: 97%
Open market
22%
- Brand 144%
- Brand 29%
- Brand 37%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
9x12 Frame search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Search terms
Top 9x12 Frame search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 9x12 frame276K/yr
- 9x12 picture frame119K/yr
- 9 x 12 picture frame57K/yr
- 12x9 picture frame41K/yr
- 9 x 12 frame30K/yr
- 12x9 frame17K/yr
- frame 9x1217K/yr
- 9x12 frames17K/yr
- 12 x 9 frame15K/yr
- picture frames 9x1215K/yr
Reviews and returns
What reviews say buyers love and hate about 9x12 Frame
We read the reviews and the return reasons for every product selling here.
“These frames are actually plastic”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 9x12 Frame questions
Answered from the same tracked data.









