99 nights in the forest birthday decorations
Skip itSoft demand (-43.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$16.49avg listing price — sweet spot $15–$100
Review moat
Good679avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.94–$27.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Returns
Okay4.0%return rate — above 5% kills the launch gate
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad$26K$26K/yr · 47K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Growth
Bad-43.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, 99 nights in the forest birthday decorations is a $26K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 27/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
99 nights in the forest birthday decorations market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $25K–$33K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #1,169
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 13.6%
- Avg brand age
- 22 months
- Avg seller age
- 228 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
6
Sellers
8
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Lemoneon55%
- ShrooFit29%
- SENPOWER8%
- Boao4%
- Sumind2%
- BenLouis2%
Demand
Weekly Amazon search volume, last 21 weeks — -43.8% search growth over the last 90 days.Top 99 nights in the forest birthday decorations search terms
- 99 nights in the forest birthday decorations29K/yr
- 99 nights in the forest birthday8K/yr
- 99 nights in the forest cake topper4K/yr
- 99 nights in the forest decorations6K/yr
Top 99 nights in the forest birthday decorations products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lemoneon Birthday Party Decorations Supplies Happy Birthday Banner Cake Cupcake Toppers Balloons Hanging Swirls Background
Lemoneon$24.984.9★17 rev
Lemoneon Birthday Decorations Supplies Tablecloth Plates Cups Napkins Forks Spoons Knives
Lemoneon$27.824.4★18 rev
42Pack 99 Nights in the Forest Birthday Party Supplies Pack IncludesBannerCake TopperBlackdrop Balloons for 99 Nights in the Forest party supplies
ShrooFit$22.374.3★16 rev
SENPOWER 24PC 99 Nights in The Forest Action Figure Toys 1.8-2.7 Inch Deer Monster Owl Ram Figures Brainrot Toys Valentines Day Gifts for Kids Birthday Party Favors Decorations
SENPOWER$17.364.6★72 rev
ShrooFit 2Pack 99 Nights in The Forest Tablecloth Disposable Tablecover 70X42 Party Decorations for Kid Boy Baby Shower Rectangle Tables 99 Nights in The Forest Party Supplies
ShrooFit$12.225.0★7 rev
Newest
by launch dateLemoneon Birthday Party Decorations Supplies Happy Birthday Banner Cake Cupcake Toppers Balloons Hanging Swirls Background
Lemoneon$24.9817 rev
42Pack 99 Nights in the Forest Birthday Party Supplies Pack IncludesBannerCake TopperBlackdrop Balloons for 99 Nights in the Forest party supplies
ShrooFit$22.3716 rev
ShrooFit 2Pack 99 Nights in The Forest Tablecloth Disposable Tablecover 70X42 Party Decorations for Kid Boy Baby Shower Rectangle Tables 99 Nights in The Forest Party Supplies
ShrooFit$12.227 rev
42Pack 99 Nights Birthday Party Supplies Pack IncludesBannerCake TopperBlackdrop Balloons for party supplies
ShrooFit$20.5416 rev
ShrooFit 99 Nights in the Forest Party Supplies 40pck include 20 plates 20 napkins for the birthday 99 Nights party decoration
ShrooFit$13.8573 rev
Trending
90-day click momentum42Pack 99 Nights Birthday Party Supplies Pack IncludesBannerCake TopperBlackdrop Balloons for party supplies
ShrooFit$20.544.3★
Lemoneon Birthday Party Decorations Supplies Happy Birthday Banner Cake Cupcake Toppers Balloons Hanging Swirls Background
Lemoneon$24.984.9★
42Pack 99 Nights in the Forest Birthday Party Supplies Pack IncludesBannerCake TopperBlackdrop Balloons for 99 Nights in the Forest party supplies
ShrooFit$22.374.3★
ShrooFit 2Pack 99 Nights in The Forest Tablecloth Disposable Tablecover 70X42 Party Decorations for Kid Boy Baby Shower Rectangle Tables 99 Nights in The Forest Party Supplies
ShrooFit$12.225.0★
SENPOWER 24PC 99 Nights in The Forest Action Figure Toys 1.8-2.7 Inch Deer Monster Owl Ram Figures Brainrot Toys Valentines Day Gifts for Kids Birthday Party Favors Decorations
SENPOWER$17.364.6★
What buyers say about 99 nights in the forest birthday decorations
What buyers praise and complain about, mined from review topics.What buyers love
“Very nice quality”
“Easy to assemble”
“It was sturdy enough”
“Easy to use”
“These were just like the description”
“great price also”
“durable; check if the size will work for what you want”
“My kids love playing with them all day”
“Material is durable”
“Well done graphics”
What buyers complain about
“It was bigger than I expected it to be”
“All plastic party wear might smell I truly don't know”
“Not Strong”
“They aren't good quality”
“Too expensive”
“Both times, one of the fires had a hole in it”
“My picture doesnt really do it justice, and its cropped”
“Not practical”
“The child cannot even play with it because its a choke hazard”
“there's like extra pieces of rubber coming off mine”
Top return reasons
Common questions
- Is 99 nights in the forest birthday decorations profitable to sell on Amazon United States?
- The niche generates $26K/yr across 10 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is -43.8%. Flapen's verdict: Skip it (27/100).
- How competitive is the 99 nights in the forest birthday decorations niche?
- 6 brands and 8 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in 99 nights in the forest birthday decorations?
- Top complaints mined from reviews: Size-Overall, Smell, Strength. The return rate is 4.0%.
- What does it cost to enter the 99 nights in the forest birthday decorations niche?
- Listings span $6.94–$27.82; the average listing price is $16.49 (sweet spot $15–$100). The average incumbent carries 679 reviews — the moat a new listing must climb.