Is 9 day candle profitable to sell on Amazon United States?

The niche generates $13K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +3.0%. Flapen's verdict: Skip it (41/100).

How competitive is the 9 day candle niche?

4 brands and 11 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in 9 day candle?

Top complaints mined from reviews: Durability, Quality-Overall, Brightness/Shine/Glow. The return rate is 1.0%.

When does demand for 9 day candle peak?

Demand peaks in Oct; the busiest month runs 2.2× the quietest.

What does it cost to enter the 9 day candle niche?

Listings span $8.88–$99.42; the average listing price is $42.43 (sweet spot $15–$100). The average incumbent carries 1,533 reviews — the moat a new listing must climb.

9 day candle

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$42.43

avg listing price — sweet spot $15–$100

Price range

Great$8.88–$99.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,533.1

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Okay+3.0%

90-day search growth — must beat 0% to launch

Competition

Bad74%

top-5 click share — a locked-up shelf

Market size

Bad$13K

$13K/yr · 3K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, 9 day candle is a $13K/yr Amazon United States market (3K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct. Verdict: Skip it — 41/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

9 day candle market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $11K–$21K; units × avg price
Conversion rate: 9.4%
Avg BSR: #882
Page quality: 0%
Prime: 100%
Sponsored: 70%
Out of stock: 7.4%
Avg brand age: 61 months
Avg seller age: 186 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

Ner Mitzvah43%
Hyoola28%
Lerner Candles23%
Rambue6%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — +3.0% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 2.2×

Open Trend

Top 9 day candle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ner Mitzvah 9 Day Yartzeit Candle - 20 Pack Kosher Yahrtzeit Memorial and Yom Kippur Candle in Plastic Holder

Ner Mitzvah$99.424.6★1,044 rev

Hyoola 9 Day Prayer Candles 7 inch Tall Pillar Candles for Religious Memorial Party Decor Vigil and Emergency Use - Vegetable Oil Wax in Plastic Jar Container White (Pack of 10)

Hyoola$56.024.4★3,887 rev

Lerner 9-Day Memorial Candles 5 Pack 7 Pillar Prayer Candle in Plastic Jar Long-Lasting Smokeless Clean Burning Mourning & Shiva Candle for Vigils Church Synagogue Jewish Yahrzeit Candles

Lerner Candles$29.725.0★5 rev

Ner Mitzvah 9 Day Yartzeit Candle - 10 Pack Kosher Yahrtzeit Memorial and Yom Kippur Candle in Plastic Holder

Ner Mitzvah$55.154.6★1,044 rev

Lerner 9-Day Memorial Candles 10 Pack 7 Pillar Prayer Candle in Plastic Jar Long-Lasting Smokeless Clean Burning Mourning & Shiva Candle for Vigils Church Emergencies Jewish Yahrzeit Candles

Lerner Candles$49.564.8★17 rev

Newest

by launch date

Lerner 9-Day Memorial Candles 5 Pack 7 Pillar Prayer Candle in Plastic Jar Long-Lasting Smokeless Clean Burning Mourning & Shiva Candle for Vigils Church Synagogue Jewish Yahrzeit Candles

Lerner Candles$29.725 rev

11mo ago

Lerner 9-Day Memorial Candles 10 Pack 7 Pillar Prayer Candle in Plastic Jar Long-Lasting Smokeless Clean Burning Mourning & Shiva Candle for Vigils Church Emergencies Jewish Yahrzeit Candles

Lerner Candles$49.5617 rev

11mo ago

9 Day Yartzeit Candle - 2 Pack - Kosher Yahrtzeit Memorial and Yom Kippur Candle in Plastic Jar

Rambue$16.2829 rev

5y ago

Hyoola 9 Day Prayer Candles 7 inch Tall Pillar Candles for Religious Memorial Party Decor Vigil and Emergency Use - Vegetable Oil Wax in Plastic Jar Container White (Pack of 10)

Hyoola$56.023,887 rev

7y ago

Hyoola 9 Day Prayer Candles 7 inch Tall Pillar Candles for Religious Memorial Party Decor Vigil and Emergency Use - Vegetable Oil Wax in Plastic Jar Container White (Pack of 6)

Hyoola$39.403,887 rev

7y ago

What buyers say about 9 day candle

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall45%

“Better than other brands”

Value For Money17%

“Fair value for good candles”

Durability16%

“Long-Lasting Candle”

Brightness/Shine/Glow12%

“Good candles”

Smell3%

“No odor and I feel safe burning them”

What buyers complain about

Durability33%

“now don't last as promised”

Quality-Overall21%

“- Plastic container feels low quality and disappointing”

Brightness/Shine/Glow17%

“also would like it to be brighter”

Design-Overall17%

“Dangerous design”

Smell4%

“- No noticeable scent when burning”

Value For Money4%

“- Slightly pricey for what it offers”

Top return reasons

Material Quality45%

Advertised Vs Actual Product12%

Size-Overall10%

Quality-Overall10%

Value For Money4%

Flammable4%

Functionality-Overall4%

Maintenance And Repair2%

Strength2%

Ease Of Use2%

Common questions

Is 9 day candle profitable to sell on Amazon United States?: The niche generates $13K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +3.0%. Flapen's verdict: Skip it (41/100).
How competitive is the 9 day candle niche?: 4 brands and 11 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in 9 day candle?: Top complaints mined from reviews: Durability, Quality-Overall, Brightness/Shine/Glow. The return rate is 1.0%.
When does demand for 9 day candle peak?: Demand peaks in Oct; the busiest month runs 2.2× the quietest.
What does it cost to enter the 9 day candle niche?: Listings span $8.88–$99.42; the average listing price is $42.43 (sweet spot $15–$100). The average incumbent carries 1,533 reviews — the moat a new listing must climb.