Is 8x8 baking pan with lid profitable to sell on Amazon United States?

The niche generates $69K/yr across 28 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -4.9%. Flapen's verdict: Skip it (49/100).

How competitive is the 8x8 baking pan with lid niche?

21 brands and 350 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in 8x8 baking pan with lid?

Top complaints mined from reviews: Strength, Size-Overall, Quality-Overall. The return rate is 1.9%.

What does it cost to enter the 8x8 baking pan with lid niche?

Listings span $6.22–$41.02; the average listing price is $20.01 (sweet spot $15–$100). The average incumbent carries 1,512 reviews — the moat a new listing must climb.

8x8 baking pan with lid

Skip it

A small market ($69K/yr) — this niche doesn't clear our bar today.

Avg price

Great$20.01

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Price range

Great$6.22–$41.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,511.71

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-4.9%

90-day search growth — must beat 0% to launch

Market size

Bad$69K

$69K/yr · 61K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, 8x8 baking pan with lid is a $69K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 62% of demand. Verdict: Skip it — 49/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

8x8 baking pan with lid market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $60K–$80K; units × avg price
Conversion rate: 5.6%
Avg BSR: #83
Page quality: 0%
Prime: 96%
Sponsored: 75%
Out of stock: 10.1%
Avg brand age: 40 months
Avg seller age: 167 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 flat

Sellers

350

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

54%

Top 20: 91%

Open market

33%

GoodCook17%
Benestanti17%
OXO16%
Sicliyh6%
Fig & Leaf5%
Herogo5%

Demand

Weekly Amazon search volume, last 16 weeks — -4.9% search growth over the last 90 days.

Open Trend

Top 8x8 baking pan with lid search terms

8x8 baking pan with lid26K/yr -13.1%1.6% conv.
8x8 pan with lid11K/yr +19.7%1.3% conv.
square baking pan with lid9K/yr -11.5%1.0% conv.
square cake pan with lid6K/yr -13.1%0.8% conv.
8 x 8 baking pan with lid6K/yr -17.0%1.9% conv.
8x8 cake pan with lid3K/yr +45.7%1.7% conv.

All search terms

Top 8x8 baking pan with lid products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GoodCook MegaGrip Baking Pan with Silicone Grip Handles Square Non-Stick Heavy-Gauge Steel Cake Pan Baking Dish for Brownies Bread Cake Baked Goods & More Dishwasher Safe 8x8-Inch

GoodCook$10.634.7★1,464 rev

OXO Good Grips Freezer-to-Oven Safe 2 Qt Glass Baking Dish with Lid 8 x 8

OXO$19.854.7★3,132 rev

Benestanti 40 Pack 8x8 Inch Aluminum Pans with Clear Plastic Lids - Square Baking Cake Pans - Foil Pans with Lids - Disposable Food Containers Great for Cooking Heating Storing Prepping Food

Benestanti$23.804.6★160 rev

(35-Pack) Pink 8x8 Inch Disposable Aluminum Pans with Plastic Lids Stickers and Cake Spoons Square Cake Pans for Parties Baking Trays Foil Pans for Holiday Cooking Parties Meal Prep Storage

Benestanti$21.334.0★128 rev

(35 Pack)Pink 8x8 Inch Disposable Aluminum Foil Pans&Square Cake Pans for Parties Clear Plastic Lids Eco-Friendly Baking Trays with Stickers&Cake Spoons Picnics Casseroles Takeout Recyclable Cookware

Sicliyh$24.244.4★206 rev

Newest

by launch date

YQER 35 Pack 8x8 Inch Pink Disposable Aluminum Pans with Lids Spoons 8 Inch Square Cake Tins Containers - Foil Baking Pans for Brownies Meal Prep Cinnamon Roll Pan Freezer to Oven Bake Pack Sell

YQER$22.1763 rev

3mo ago

2-Pack 8x8 Inch Baking Pan with Lids - Stainless Steel Square Cake Pan for Cakes Brownies & Food Storage - Non-toxic & Dishwasher Safe Set of 2 (2 Pans + 2 Lids)

GIUOIDUO$19.1615 rev

4mo ago

TiddieBair 40 Pack 8x8 Aluminum Foil Pans with Lids - Square Baking Cake Pans Disposable

TiddieBair$19.1688 rev

7mo ago

Vitrignis 8x8 Glass Baking Dish With Bpa-Free Lid - 2.6 Qt Deep Square Baking Pan For Casserole & Lasagna Dishwasher Freezer Microwave

Vitrignis$23.5668 rev

8mo ago

(35-Pack) Pink 8x8 Inch Disposable Aluminum Pans with Plastic Lids Stickers and Cake Spoons Square Cake Pans for Parties Baking Trays Foil Pans for Holiday Cooking Parties Meal Prep Storage

Benestanti$21.33128 rev

8mo ago

What buyers say about 8x8 baking pan with lid

What buyers praise and complain about, mined from review topics.

What buyers love

Baking17%

“EXCELLENT BAKING PAN”

Quality-Overall15%

“Excellent product”

Size-Overall11%

“Fits perfectly”

Ease Of Cleaning7%

“Cleans up very well”

Cooking Experience7%

“It is a shiny pan and cooks evenly”

Value For Money5%

“Great value”

Strength5%

“Nice sturdy pan”

Advertised Vs Actual Product4%

“As advertised”

Ease Of Use3%

“make it easy to store”

Durability3%

“Durable - Easy to Clean”

What buyers complain about

Strength20%

“kinda flimsy”

Size-Overall16%

“Small size”

Quality-Overall7%

“Bad quality”

Thickness5%

“Its thick”

Ease Of Use4%

“sometimes it's a struggle”

Rusts/Corrodes4%

“Easy to rust”

Durability4%

“Not durable at all”

Adhesion/Stickiness3%

“stickers were not sticky enough to stick to pans”

Weight Heavy2%

“lasagne is heavy for them”

Non-Stick Coating2%

“The Nonstick coating peels away”

Top return reasons

Size-Overall63%

Advertised Vs Actual Product6%

Value For Money5%

Material Quality3%

Scratch Resistance3%

Quality-Overall3%

Strength2%

Functionality-Overall2%

Thickness1%

Adhesion/Stickiness1%

Common questions

Is 8x8 baking pan with lid profitable to sell on Amazon United States?: The niche generates $69K/yr across 28 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -4.9%. Flapen's verdict: Skip it (49/100).
How competitive is the 8x8 baking pan with lid niche?: 21 brands and 350 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in 8x8 baking pan with lid?: Top complaints mined from reviews: Strength, Size-Overall, Quality-Overall. The return rate is 1.9%.
What does it cost to enter the 8x8 baking pan with lid niche?: Listings span $6.22–$41.02; the average listing price is $20.01 (sweet spot $15–$100). The average incumbent carries 1,512 reviews — the moat a new listing must climb.