8.5 X 11 Picture Frame with Mat
FailThe top 5 brands take 93% of clicks, so 8.5 X 11 Picture Frame with Mat is a Fail.
- Flapen Score
- 41 / 100Ranks 8,763 of 11,240 Home & Kitchen niches · −8 vs the category median of 4941
- Market size
- $86K/yr65K searches / yr
- 90-day growth
- +15.2%search demand this quarter
- Competition
- 66%top-5 click share · 8 brands · 12 sellers
Flapen Score
8.5 X 11 Picture Frame with Mat against its category
The dotted line is the Home & Kitchen average. Past it, 8.5 X 11 Picture Frame with Mat is stronger. Inside it, weaker.
Market
The 8.5 X 11 Picture Frame with Mat market on Amazon at a glance
Shoppers on Amazon United States searched for 8.5 X 11 Picture Frame with Mat 65K times last year and spent an estimated $86K. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 9.2% of those searches ended in a purchase.
Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.
- Searches, last 12 months
- 65K
- Growth, 90 days vs prior 90
- +15.2%
- Conversion, latest week
- 9.2%
- Market size, estimated
- $86Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- 8.5 x 11 frame with mat9K searches a year
02 · Price
A sale here is worth $14.38.
Listings sell for $14.38 on average, from $5.70 to $25.91. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $14.38 that is $4K to $7K a year per listing.
- Average price
- $14.38under the $15 to $100 sweet spot
- Price range
- $5.70–$25.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #109 within Picture Frames. It carries 15,672 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #109in Picture Frames
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 15,672per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top 8.5 X 11 Picture Frame with Mat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
12
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
5%
- Brand 163%
- Brand 211%
- Brand 37%
- Brand 47%
- Brand 55%
- Brand 63%
- Open — no brand owns it (2 brands, 5%)
Demand
8.5 X 11 Picture Frame with Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6×
Search terms
Top 8.5 X 11 Picture Frame with Mat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 8.5 x 11 frame with mat9K/yr
- 8.5 by 11 picture frame with mat9K/yr
- 8.5x11 picture frame with mat6K/yr
- frame matted to 8.5 x 118K/yr
- frame for 8.5 x 11 with mat6K/yr
- 8.5 x 11 matted frame6K/yr
- 8.5x11 matted frame5K/yr
- 8.5x11 frame with mat4K/yr
- picture frames 8.5 x 11 with mat3K/yr
- 8.5 x 11 mat4K/yr
Reviews and returns
What reviews say buyers love and hate about 8.5 X 11 Picture Frame with Mat
We read the reviews and the return reasons for every product selling here.
“Awful Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 8.5 X 11 Picture Frame with Mat questions
Answered from the same tracked data.









